Insights

Education Partners Lifetouch has a long-standing focus on school and education photography with partnerships across thousands of schools and districts, presenting an opportunity to upsell digital yearbooks, event photography, and school memories across additional channels and platforms.

Family Growth The core mission centers on families capturing memories, suggesting cross-sell potential into family portrait services, expanded product lines (sports, seniors, special events), and consumer targeted campaigns through Shutterfly and related brands.

New Partnerships Recent collaborations, including Pediatric Brain Tumor Foundation and JCPenney Portraits, indicate a receptiveness to co-branded campaigns and cause marketing; explore joint marketing, fundraising events, and employee engagement initiatives.

Digital Stack Tech utilization spans CRM, marketing automation, cloud platforms and analytics (Salesforce, Marketing Cloud, SAP, Google Cloud, Mixpanel); opportunities exist to offer advanced analytics, customer insights, and efficiency improvements for operations and marketing.

Scale and Reach With revenue historically in the higher tens to billions and operations across North America, there is room to propose enterprise-grade services such as managed IT, data security, content delivery, and scalable media production solutions for large school networks.

Similar companies to Lifetouch

Lifetouch Tech Stack

Lifetouch uses 8 technology products and services including Mixpanel, WordPress, Salesforce, and more. Explore Lifetouch's tech stack below.

Media & News

Lifetouch's Email Address Formats

Lifetouch uses at least 4 email formats:
Lifetouch Email FormatsExamplePercentage
FLast@lifetouch.comJDoe@lifetouch.com
89%
First.Last@lifetouch.comJohn.Doe@lifetouch.com
10%
FirstLast@lifetouch.comJohnDoe@lifetouch.com
1%
FLast@gp.lifetouch.comJDoe@gp.lifetouch.com
100%

Frequently Asked Questions

What is Lifetouch's phone number?

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You can contact Lifetouch's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Lifetouch's official website and social media links?

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Lifetouch's official website is lifetouch.com and has social profiles on LinkedIn.

How much revenue does Lifetouch generate?

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As of October 2026, Lifetouch's annual revenue is estimated to be $10B+.

What is Lifetouch's SIC code and NAICS code?

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Lifetouch's SIC code is 7221 - Photographic Studios, Portrait and NAICS code is 54192 - Photographic Services.

How many employees does Lifetouch have currently?

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As of October 2026, Lifetouch has approximately 5K employees across 6 continents, including North America, Asia and Europe. Key team members include Chief Executive Officer: D. T., Chief Financial Officer: B. M. and Chief Information Officer: B. L. Explore Lifetouch's employee directory with LeadIQ.

What industry does Lifetouch belong to?

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Lifetouch operates in the Photography industry.

What technology does Lifetouch use?

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Lifetouch's tech stack includes Mixpanel, WordPress, Salesforce, SAP, Google Cloud, Salesforce Marketing Cloud Account Engagement, Office 365 and WP Engine.

What is Lifetouch's email format?

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Lifetouch's email format typically follows the pattern of FLast@lifetouch.com. Find more Lifetouch email formats with LeadIQ.

When was Lifetouch founded?

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Lifetouch was founded in 1936.
Lifetouch logo

Lifetouch

PhotographyMinnesota, United States1001-5000 Employees

Lifetouch is a professional photography company serving families and schools, focused on helping them capture memories. It operates across North America with a focus on Picture Day, photographing students from preschool through high school, as well as sports, events, seniors, and yearbooks. The company also offers additional services through JCPenney Portraits by Lifetouch to document milestones nationwide, and it is part of the Shutterfly family of brands.

Headquartered in Eden Prairie, Minnesota, Lifetouch has a history spanning more than 90 years and serves local communities across North America. A notable recent development is the partnership with Curethekids announced in April 2025.

Section iconCompany Overview

Phone number
SIC Code
7221 - Photographic Studios, Portrait
NAICS Code
54192 - Photographic Services
Founded
1936
Employees
1001-5000

Section iconFunding & Financials

  • $10B+

    Lifetouch's revenue is estimated to be in the range of $10B+

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