Niche Market Focus Linkage Research specializes in consumer insights for emerging and small to mid-sized brands, creating opportunities to offer tailored research solutions to companies looking to understand niche markets such as natural and allergen-free products.

Accessible Research Model With their commitment to providing accessible and right-sized research methods, there is potential to upsell scalable research packages or advanced data analytics services to organizations seeking flexible market intelligence solutions.

Digital Engagement Tools Utilizing tools like Google Analytics and LinkedIn Ads indicates a focus on digital channels, suggesting prospects interested in enhancing their online consumer insights or digital marketing effectiveness could be prime clients.

Growth Opportunities Operating within the $1M to $10M revenue range and with a small team, Linkage may be seeking growth partners or technology integrations that expand their service offerings or increase operational efficiency.

Trend-Driven Insights Their involvement with the ‘Free From Forum’ and focus on consumer trends signals opportunities to collaborate on trend forecasts and customized research for brands aiming to capitalize on health-conscious and ingredient-free product markets.