Linkage Research and Consulting, Inc.

Market ResearchIllinois, United States2-10 Employees

Linkage Research and Consulting, Inc. operates in the market research sector, focusing on uncovering consumer truths, data, and trends to support actionable business growth. Based in Chicago, Illinois, the firm emphasizes accessible research for organizations of varying size by offering a balanced mix of qualitative, quantitative, consumer immersion, and co-creation workshops, enabling clients to capture insights efficiently. The company positions itself as a partner that delivers right-sized research solutions tailored to help brands understand customer needs and market dynamics without overextending resources.

Its offerings are designed to assist a range of clients in identifying consumer preferences and behavior, with a particular initiative like the Free From Forum that addresses trends in products free from specific ingredients and focused on natural and healthier options. This emphasis on practical, scalable research methods aims to support brands—from emerging to larger implementations—in making informed decisions based on observed consumer patterns. Linkage maintains a concise geographic footprint and a focused set of services within the market research industry.

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