Livewire adoption Target aerospace, rail, oil and gas, and utility operators who require continuous monitoring of energized systems. Highlight SSTDR as a non disruptive fault detection solution that reduces outages and supports predictive maintenance for large infrastructure operators.

Expansion partners Leverage current and prospective integration partners like Viper Subsea to co-sell SSTDR with OEMs and infrastructure operators. Develop joint value propositions around seamless embedding of monitoring capabilities into existing assets and control rooms.

Reliability value Position SSTDR’s fault location accuracy and long-distance reach as a differentiator for safety‑critical networks. Emphasize operational benefits such as outage reductions, safety improvements, and theft detection to drive service contracts, maintenance revenue, and data analytics offerings.

Data driven selling Offer baseline system characterization and continuous monitoring data as a gateway to predictive analytics services. Target customers with high risk of faults and complex networks, and propose analytics dashboards that monitor changes over time.

SMB to enterprise Start with mid-market to enterprise customers in utilities, rail operators, and industrial facilities that maintain large cable networks. Craft scalable deployment bundles and ROI case studies to accelerate pilot programs and expand to full-scale adoption.