Insights

Innovative Product Line Looney Labs has a strong portfolio of award-winning, creatively designed card games such as Fluxx and its various editions, indicating a potential opportunity to expand licensing, wholesale, or retail partnerships with outlets seeking unique, engaging tabletop products.

Recent Game Launches With upcoming releases like Camping Fluxx and new series such as Pyramids and Fantasy Fluxx, there is an ongoing momentum for new product lines, providing chances for distribution deals, promotional collaborations, and cross-marketing initiatives.

Growing Digital Engagement Looney Labs’ partnership with platforms like The Game Crafter and its active social media presence suggest an opportunity to explore digital marketing campaigns, online sales channels, or direct-to-consumer strategies to boost visibility and sales.

Market Expansion Potential The company's niche focus on fun, family-friendly games aligned with awards and recognition makes it suitable for retail expansion into specialty stores, educational markets, and international markets seeking quality, innovative entertainment options.

Financial and Licensing Opportunities While current revenues are modest, the company's proven popularity and recent game launches indicate potential for licensing deals, bulk sales to distributors, or strategic partnerships to scale revenue and enhance market reach.

Looney Labs Tech Stack

Looney Labs uses 8 technology products and services including Google Fonts API, FreeBSD, Mastercard, and more. Explore Looney Labs's tech stack below.

  • Google Fonts API
    Font Scripts
  • FreeBSD
    Operating Systems
  • Mastercard
    Payment Processing
  • Priority Hints
    Performance
  • Python
    Programming Languages
  • Cloudflare Bot Management
    Security
  • Google Tag Manager
    Tag Management
  • Apache HTTP Server
    Web Servers

Media & News

Looney Labs's Email Address Formats

Looney Labs uses at least 1 format(s):
Looney Labs Email FormatsExamplePercentage
First@looneylabs.comJohn@looneylabs.com
39%
Last@looneylabs.comDoe@looneylabs.com
11%
First@looneylabs.comJohn@looneylabs.com
39%
Last@looneylabs.comDoe@looneylabs.com
11%

Frequently Asked Questions

What is Looney Labs's phone number?

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You can contact Looney Labs's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Looney Labs's official website and social media links?

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Looney Labs's official website is looneylabs.com and has social profiles on LinkedIn.

What is Looney Labs's SIC code NAICS code?

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Looney Labs's SIC code is 5813 - Drinking Places (alcoholic Beverages) NAICS code is 31-33 - Manufacturing.

How many employees does Looney Labs have currently?

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As of June 2025, Looney Labs has approximately 9 employees across 2 continents, including North AmericaEurope. Key team members include Head Factotum And Customer Service Manager: A. F.Ceo: K. L.Founder/Chief Creative Officer: A. L.. Explore Looney Labs's employee directory with LeadIQ.

What industry does Looney Labs belong to?

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Looney Labs operates in the Manufacturing industry.

What technology does Looney Labs use?

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Looney Labs's tech stack includes Google Fonts APIFreeBSDMastercardPriority HintsPythonCloudflare Bot ManagementGoogle Tag ManagerApache HTTP Server.

What is Looney Labs's email format?

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Looney Labs's email format typically follows the pattern of First@looneylabs.com. Find more Looney Labs email formats with LeadIQ.

When was Looney Labs founded?

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Looney Labs was founded in 1996.
Looney Labs

Looney Labs

Manufacturing2-10 Employees

Looney Labs is a game publishing company founded in 1996 by a couple of former NASA engineers, Kristin & Andy Looney. Looney Labs publishes card games -- original card games that use a custom deck of playing cards. The company's biggest hit is Fluxx®, which has sold over four million copies worldwide. The company has published dozens of games and related products, which have won many awards, including the prestigious Mensa Select seal, the Parent's Choice Award, numerous Games 100 listings, and on eight occasions, the prestigious Origins Award, given annually by the Academy of Adventure Gaming and Arts and Design. Looney Labs mission is to "create fun", which it strives to do by inventing products that bring people together. Looney Labs games are all about the idea of being fun to play, not just being fun to win.

Section iconCompany Overview

Phone number
SIC Code
5813 - Drinking Places (alcoholic Beverages)
NAICS Code
31-33 - Manufacturing
Founded
1996
Employees
2-10

Section iconFunding & Financials

  • $1M$10M

    Looney Labs's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Looney Labs's revenue is estimated to be in the range of $1M$10M

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