Innovative Media Approach MacDonald Media specializes in out-of-home and non-traditional media, actively pursuing innovative communication opportunities such as interactive street-level advertising, making them a strong partner for brands seeking engaging, cutting-edge campaigns in the OOH space.

Recent Acquisitions Following their acquisition by Billups in 2020, MacDonald Media has positioned itself within a broader network of ad technology and strategic media planning resources, offering potential for expanded service offerings and integrated media solutions to clients.

Technological Expertise With a tech stack that includes Google Analytics, YouTube, and Google Maps, MacDonald Media leverages advanced digital tools, enabling data-driven campaigns and measurable results—an attractive value proposition for brands looking to optimize their OOH investments.

Strong Revenue Base With an annual revenue estimated between $100 million and $250 million, MacDonald Media demonstrates financial stability and capacity to support large-scale campaigns, appealing to brands with substantial marketing budgets in need of reputable OOH partners.

Market Differentiation As a full-service independent agency with a focus on personalized, long-term client relationships founded on honesty and creativity, MacDonald Media offers a differentiated, client-centric approach that can meet the evolving needs of brands seeking impactful out-of-home advertising solutions.