Mid-sized MSP Target Madison Computer Works as a regional MSP with $1M-$10M revenue and 11-50 employees, serving a mix of business, academic, government, and private clients across Wisconsin.

IT Services Expansion Opportunity to offer expanding network and IT services, given their focus on computer and network solutions and a broad customer base that includes government and academia.

Tech Stack Alignment Position complementary offerings around their current stack (Microsoft 365, Google Tag Manager, Apache servers) to enhance security, monitoring, and cloud integration for improved efficiency.

Security and Compliance Leverage potential demand for security tooling and compliance solutions suitable for diverse clients, including public sector and educational institutions, to reduce risk and meet regulatory needs.

Local Growth Potential Focus on Wisconsin market expansion with tailored solutions for small to mid-sized entities, offering bundled networking, repair, and end-user services to deepen client relationships.