Insights

Integrated Experience MadPow is now part of BORN XDS and has merged with Tech Mahindra portfolio companies and agencies to offer end-to-end experience design and innovation solutions, presenting a unified cross-functional offering to enterprise clients seeking cohesive design, strategy, and development.

Scale and Capabilities The combined group brings research, strategy, design, and development under one roof with a flexible methodology that blends scientific methods, experience, and invention, enabling scalable project engagements for clients pursuing measurable, user-centric outcomes.

Headless Commerce Momentum Recent news highlights the Arctic Fox Composable Storefront initiative built on Salesforce Commerce Cloud, signaling strong momentum in headless commerce and digital storefront modernization that can be offered to retail and ecommerce clients.

Global Expansion Footprint Past and ongoing regional expansions into the Philippines and Southeast Asia, plus leadership movements, indicate a strategic emphasis on expanding geographic reach and cross-border client opportunities for multinational brands.

Mid-Mize Growth Profile With a revenue range of 10M to 25M and a lean team size, there is a clear opportunity to target mid-market to upper-mid-market clients looking for boutique yet comprehensive experience design and digital transformation services, potentially upselling add-on offerings from the broader BORN XDS ecosystem.

Mad*Pow Tech Stack

Mad*Pow uses 8 technology products and services including Amazon Kinesis, Adobe Illustrator, Ansible, and more. Explore Mad*Pow's tech stack below.

  • Amazon Kinesis
    Big Data Processing
  • Adobe Illustrator
    Cad & Graphics
  • Ansible
    Configuration Management
  • Contentful
    Content Management System
  • Salesforce Object Query Language
    Data Management
  • Amazon Redshift
    Data Warehousing
  • Oracle
    Enterprise
  • Puppet
    Programming Languages

Media & News

Mad*Pow's Email Address Formats

Mad*Pow uses at least 2 format(s):
Mad*Pow Email FormatsExamplePercentage
FLast@madpow.comJDoe@madpow.com
98%
First@madpow.comJohn@madpow.com
2%
First.Last@borngroup.comJohn.Doe@borngroup.com
92%
First.L@borngroup.comJohn.D@borngroup.com
4%
First.Middle@borngroup.comJohn.Michael@borngroup.com
3%
Last.First@borngroup.comDoe.John@borngroup.com
1%

Frequently Asked Questions

What is Mad*Pow's phone number?

Minus sign iconPlus sign icon
You can contact Mad*Pow's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Mad*Pow's official website and social media links?

Minus sign iconPlus sign icon
Mad*Pow's official website is borngroup.com and has social profiles on LinkedIn.

How much revenue does Mad*Pow generate?

Minus sign iconPlus sign icon
As of August 2026, Mad*Pow's annual revenue is estimated to be $10M - $25M.

What is Mad*Pow's SIC code NAICS code?

Minus sign iconPlus sign icon
Mad*Pow's SIC code is 7371 - Computer Programming Services NAICS code is 5414 - Specialized Design Services.

How many employees does Mad*Pow have currently?

Minus sign iconPlus sign icon
As of August 2026, Mad*Pow has approximately 9 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Chief Design Strategy Officer: J. B.Vice President, Client Experience & Strategy: D. F.Vice President, Product Design: S. B.. Explore Mad*Pow's employee directory with LeadIQ.

What industry does Mad*Pow belong to?

Minus sign iconPlus sign icon
Mad*Pow operates in the Design Services industry.

What technology does Mad*Pow use?

Minus sign iconPlus sign icon
Mad*Pow's tech stack includes Amazon KinesisAdobe IllustratorAnsibleContentfulSalesforce Object Query LanguageAmazon RedshiftOraclePuppet.

What is Mad*Pow's email format?

Minus sign iconPlus sign icon
Mad*Pow's email format typically follows the pattern of FLast@madpow.com. Find more Mad*Pow email formats with LeadIQ.

When was Mad*Pow founded?

Minus sign iconPlus sign icon
Mad*Pow was founded in 2000.
Mad*Pow logo

Mad*Pow

Design ServicesNew Hampshire, United States2-10 Employees

BORN XDS, formerly Mad*Pow, operates in the design services field as an end-to-end experience design and innovation partner. Following a merger with Tech Mahindra portfolio companies, BORN Group, and The BIO Agency, the team provides an integrated suite spanning research, strategy, design, and development. The work is aimed at delivering experiences that are engaging, intuitive, and meaningful for target audiences while producing measurable results for clients.

Based in Portsmouth, New Hampshire, the firm maintains a small team and serves organizations seeking comprehensive, user-centered design solutions and innovation. Its approach combines scientific methods with experience, strategy, creativity, and invention within a flexible design process. Recent developments within the broader Born Group portfolio include the launch of Arctic Fox Composable Storefront, a new storefront solution for headless commerce.

Section iconCompany Overview

Phone number
SIC Code
7371 - Computer Programming Services
NAICS Code
5414 - Specialized Design Services
Founded
2000
Employees
2-10

Section iconFunding & Financials

  • $10M - $25M

    Mad*Pow's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    Mad*Pow's revenue is estimated to be in the range of $10M - $25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.