Insights

Innovative Experience Design Mad*Pow, now operating as BORN XDS, specializes in creating engaging, intuitive experience design solutions that deliver measurable results. This focus on innovative, user-centered experiences presents opportunities to collaborate with organizations seeking advanced digital engagement strategies.

Strategic Technology Integration With their robust tech stack including Contentful, Jenkins, Redis, and ISO/IEC 27001 compliance, Mad*Pow demonstrates capability to support complex, scalable digital projects. This positions them well to partner with enterprises needing secure, high-performance digital solutions.

Recent Market Expansion The company's recent expansion into Southeast Asia and partnerships with firms like Everscore highlight a growth strategy targeting emerging markets and niche industries such as eCommerce and cannabis. These efforts create opportunities to introduce tailored digital services to diverse sectors.

Focus on Commerce Innovation Recent launches like Arctic Fox Composable Storefront and partnerships with Salesforce Commerce Cloud indicate a strong emphasis on headless and composable commerce solutions. This trend aligns with client needs for flexible, modern eCommerce platforms, opening potential for selling advanced commerce integrations.

Strong Industry Positioning Operating within a competitive landscape alongside large firms like IDEO, Slalom, and Deloitte Digital, Mad*Pow’s specialized focus on experience design and innovation makes them an attractive partner for mid-market clients seeking niche expertise to enhance customer engagement and digital transformation.

Mad*Pow Tech Stack

Mad*Pow uses 8 technology products and services including WordPress Super Cache, Fastly, Contentful, and more. Explore Mad*Pow's tech stack below.

  • WordPress Super Cache
    Caching
  • Fastly
    Content Delivery Network
  • Contentful
    Content Management System
  • Jenkins
    Continuous Integration
  • Redis
    Database
  • npm
    Dev Tools
  • ISO/IEC 27001
    Governance, Risk And Compliance
  • Xcode
    Programming Languages

Media & News

Mad*Pow's Email Address Formats

Mad*Pow uses at least 2 format(s):
Mad*Pow Email FormatsExamplePercentage
FLast@madpow.comJDoe@madpow.com
98%
First@madpow.comJohn@madpow.com
2%
First.Last@borngroup.comJohn.Doe@borngroup.com
92%
First.L@borngroup.comJohn.D@borngroup.com
4%
First.Middle@borngroup.comJohn.Michael@borngroup.com
3%
Last.First@borngroup.comDoe.John@borngroup.com
1%

Frequently Asked Questions

Where is Mad*Pow's headquarters located?

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Mad*Pow's main headquarters is located at 27 Congress Street Portsmouth, New Hampshire 03801 United States. The company has employees across 3 continents, including North AmericaEuropeAsia.

What is Mad*Pow's phone number?

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You can contact Mad*Pow's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Mad*Pow's official website and social media links?

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Mad*Pow's official website is borngroup.com and has social profiles on LinkedIn.

What is Mad*Pow's NAICS code?

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Mad*Pow's NAICS code is 5414 - Specialized Design Services.

How many employees does Mad*Pow have currently?

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As of April 2026, Mad*Pow has approximately 9 employees across 3 continents, including North AmericaEuropeAsia. Key team members include Chief Design Strategy Officer: J. B.Founder Chief Experience Officer: A. C.Vice President, Experience Research: D. B.. Explore Mad*Pow's employee directory with LeadIQ.

What industry does Mad*Pow belong to?

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Mad*Pow operates in the Design Services industry.

What technology does Mad*Pow use?

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Mad*Pow's tech stack includes WordPress Super CacheFastlyContentfulJenkinsRedisnpmISO/IEC 27001Xcode.

What is Mad*Pow's email format?

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Mad*Pow's email format typically follows the pattern of FLast@madpow.com. Find more Mad*Pow email formats with LeadIQ.

When was Mad*Pow founded?

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Mad*Pow was founded in 2000.

Mad*Pow

Design ServicesNew Hampshire, United States2-10 Employees

Mad*Pow is now BORN XDS (Experience Design Services). Our team has merged with fellow Tech Mahindra portfolio companies and world class agencies BORN group and The BIO Agency to form a true end-to-end experience design and innovation solution. 

The research, strategy, design, and development we do is focused on delivering measurable results, ultimately helping our clients design and deliver engaging, intuitive, and meaningful experiences to their target audience.

Our approach to design is backed by a flexible methodology that includes scientific methods balanced with experience, strategy, creativity, and invention.

Section iconCompany Overview

Headquarters
27 Congress Street Portsmouth, New Hampshire 03801 United States
Phone number
NAICS Code
5414 - Specialized Design Services
Founded
2000
Employees
2-10

Section iconFunding & Financials

  • $10M$25M

    Mad*Pow's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Mad*Pow's revenue is estimated to be in the range of $10M$25M

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