Insights

Digital Transformation Funding Magazine Luiza has recently secured substantial financial support, including a $130 million investment from IFC and a $50 million financing from IBD Invest, aimed at strengthening its digital ecosystem and expanding e-commerce capabilities. This indicates ongoing investment in digital infrastructure, presenting opportunities for technology providers and fintech partnerships.

E-commerce Expansion With over 1,400 physical stores across Brazil, a marketplace with 360,000 sellers, and numerous online brands, Magalu continues to deepen its omnichannel presence. This expansion opens avenues for logistics, supply chain solutions, and marketplace management services to support their growth and operational efficiency.

Innovative Marketplaces The launch of social commerce tools like Compra Junto and specialized e-commerce platforms such as Decifrei demonstrates Magalu's focus on innovative shopping experiences. This creates potential for sales solutions, content management, and digital engagement tools tailored to enhance customer interactions.

Tech-Driven Strategy Magalu’s investment in acquiring startups with unique technological assets and its implementation of advanced tech stack components like TensorFlow and GraphQL indicate a strong emphasis on tech innovation. Companies offering AI, machine learning, and data analytics services can find strategic opportunities to contribute to their ongoing digital evolution.

Employee & Customer Engagement Recognized as a top employer for over 20 years with a large employee base of over 40,000 and a base of 21 million active app users, Magazine Luiza prioritizes customer and employee engagement. Solutions focusing on workforce management, loyalty programs, or enhanced customer experience could align well with their engagement strategies.

Magazine Luiza Tech Stack

Magazine Luiza uses 8 technology products and services including Adobe Photoshop, Adobe InDesign, PostgreSQL, and more. Explore Magazine Luiza's tech stack below.

  • Adobe Photoshop
    Cad & Graphics
  • Adobe InDesign
    Cad & Graphics
  • PostgreSQL
    Database
  • Zabbix
    Miscellaneous
  • Windows Server
    Operating Systems
  • R Project
    Programming Languages
  • Iconosquare
    Social Media Analytics And Monitoring
  • Django
    Web Frameworks

Media & News

Magazine Luiza's Email Address Formats

Magazine Luiza uses at least 1 format(s):
Magazine Luiza Email FormatsExamplePercentage
First.Last@magazineluiza.com.brJohn.Doe@magazineluiza.com.br
96%
FirstLast@magazineluiza.com.brJohnDoe@magazineluiza.com.br
2%
First@magazineluiza.com.brJohn@magazineluiza.com.br
1%
First.Middle@magazineluiza.com.brJohn.Michael@magazineluiza.com.br
1%

Frequently Asked Questions

Where is Magazine Luiza's headquarters located?

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Magazine Luiza's main headquarters is located at 300 Rua Maria Prestes Maia São Paulo, São Paulo 02047-901 Brazil. The company has employees across 6 continents, including South AmericaNorth AmericaEurope.

What is Magazine Luiza's official website and social media links?

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Magazine Luiza's official website is magazineluiza.com.br and has social profiles on LinkedInCrunchbase.

What is Magazine Luiza's NAICS code?

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Magazine Luiza's NAICS code is 44-45 - Retail Trade.

How many employees does Magazine Luiza have currently?

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As of May 2026, Magazine Luiza has approximately 44K employees across 6 continents, including South AmericaNorth AmericaEurope. Key team members include Chief Executive Officer: F. B.Cmo: F. C.Chief Ai Officer / Chief Data Officer (caio & Cdo): C. K. G.. Explore Magazine Luiza's employee directory with LeadIQ.

What industry does Magazine Luiza belong to?

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Magazine Luiza operates in the Retail industry.

What technology does Magazine Luiza use?

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Magazine Luiza's tech stack includes Adobe PhotoshopAdobe InDesignPostgreSQLZabbixWindows ServerR ProjectIconosquareDjango.

What is Magazine Luiza's email format?

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Magazine Luiza's email format typically follows the pattern of First.Last@magazineluiza.com.br. Find more Magazine Luiza email formats with LeadIQ.

When was Magazine Luiza founded?

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Magazine Luiza was founded in 1957.

Magazine Luiza

RetailSão Paulo, Brazil10001+ Employees

Magazine Luiza, based in São Paulo, Brazil, operates a large, integrated retail ecosystem that blends a digital shopping platform with physical stores and a focus on customer service. Since 2011 it has been listed on the Novo Mercado of B3 and has grown through 14 acquisitions to run about 1,400 stores across 27 states, alongside a marketplace hosting thousands of sellers and a mobile app with about 21 million active users, plus more than ten online brands such as Netshoes, Zattini, Shoestock, Estante Virtual, Época Cosméticos, Kabum, CanalTech, Com School, and Steal The Look.

 The company serves Brazilian consumers seeking a broad range of goods and provides a platform for sellers to reach customers through its marketplace. In the retail sector, Magazine Luiza acts as a major omnichannel player, with a long-standing record of being recognized as a top employer by VocêS/A and the Great Place to Work Institute for more than 20 years. A recent development is the June 2026 partnership with Amazon, indicating an expanded collaboration beyond a traditional marketplace relationship.

Section iconCompany Overview

Headquarters
300 Rua Maria Prestes Maia São Paulo, São Paulo 02047-901 Brazil
NAICS Code
44-45 - Retail Trade
Founded
1957
Employees
10001+

Section iconFunding & Financials

  • $500M$1B

    Magazine Luiza's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $500M$1B

    Magazine Luiza's revenue is estimated to be in the range of $500M$1B

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