Insights

Strong Digital Ecosystem Magalu operates as the largest retail ecosystem in Brazil, combining physical stores, an extensive online marketplace, and mobile platforms with a user base of over 21 million active app users, providing multiple channels for engagement and potential sales expansion.

Robust Growth Strategy The company's aggressive expansion through 14 acquisitions and the launch of innovative tools like Fintech Magalu and social commerce features such as Compra Junto indicate a focus on diversifying revenue streams and increasing market share, presenting opportunities for partnership and product integration.

Financial Backing & Investment Recent significant investments including a $130M boost from IFC and $50M financing support highlight Magalu's strong financial backing for digital transformation, signaling stability and potential for scalable sales initiatives within its expanding ecosystem.

Technological Advancements With a tech stack that includes Facebook Ads, MySQL, Java, and advanced monitoring tools like Grafana and Datadog, Magalu emphasizes digital marketing, data analytics, and software innovation, creating opportunities to offer tailored tech solutions and data-driven sales propositions.

Market Leadership & Recognition Having over 40,000 employees and multiple awards for workplace excellence, Magalu's reputation as an employer and market leader in retail provides a stable foundation for building long-term partnerships and exploring new business channels within its extensive network.

Magalu Tech Stack

Magalu uses 8 technology products and services including Facebook Ads, Rakuten, Grafana, and more. Explore Magalu's tech stack below.

  • Facebook Ads
    Advertising
  • Rakuten
    Affiliate Advertising Networks
  • Grafana
    Analytics
  • Atento
    Customer Experience Management
  • MySQL
    Database
  • Windows Server
    Operating Systems
  • Java
    Programming Languages
  • Datadog
    Real User Monitoring

Media & News

Magalu's Email Address Formats

Magalu uses at least 1 format(s):
Magalu Email FormatsExamplePercentage
First.Last@magazineluiza.com.brJohn.Doe@magazineluiza.com.br
96%
FirstLast@magazineluiza.com.brJohnDoe@magazineluiza.com.br
2%
First@magazineluiza.com.brJohn@magazineluiza.com.br
1%
First.Middle@magazineluiza.com.brJohn.Michael@magazineluiza.com.br
1%

Frequently Asked Questions

Where is Magalu's headquarters located?

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Magalu's main headquarters is located at 300 Rua Maria Prestes Maia Sao Paulo, São Paulo 02047-901 Brazil. The company has employees across 6 continents, including South AmericaNorth AmericaEurope.

What is Magalu's official website and social media links?

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Magalu's official website is magazineluiza.com.br and has social profiles on LinkedInCrunchbase.

How much revenue does Magalu generate?

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As of February 2026, Magalu's annual revenue is estimated to be $6B.

What is Magalu's NAICS code?

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Magalu's NAICS code is 44-45 - Retail Trade.

How many employees does Magalu have currently?

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As of February 2026, Magalu has approximately 43K employees across 6 continents, including South AmericaNorth AmericaEurope. Key team members include Chief Executive Officer: F. B.Cmo: F. C.Chief Ai Officer / Chief Data Officer (caio & Cdo): C. K. G.. Explore Magalu's employee directory with LeadIQ.

What industry does Magalu belong to?

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Magalu operates in the Retail industry.

What technology does Magalu use?

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Magalu's tech stack includes Facebook AdsRakutenGrafanaAtentoMySQLWindows ServerJavaDatadog.

What is Magalu's email format?

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Magalu's email format typically follows the pattern of First.Last@magazineluiza.com.br. Find more Magalu email formats with LeadIQ.

When was Magalu founded?

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Magalu was founded in 1957.

Magalu

RetailSão Paulo, Brazil10001+ Employees

O Magalu é o maior ecossistema para comprar e vender no Brasil, uma plataforma digital, com pontos físicos e calor humano. Desde maio de 2011, a companhia é listada no Novo Mercado da B3. 

Nos últimos anos, fez 14 aquisições, consolidando sua presença nacional. Além de 1.400 lojas em 27 estados do país, o Magalu conta com mais de dez marcas online como: Netshoes, Zattini, Shoestock, Estante Virtual, Época Cosméticos, Jovem Nerd, Kabum, CanalTech, Com School, Steal The Look  - além de milhares de sellers em seu marketplace e um superaplicativo com uma base instalada de 21 milhões de usuários ativos.

Atualmente, o Magalu emprega cerca de 40 000 funcionários. Sua política de gestão de pessoas foi reconhecida com diversos prêmios.  Há mais de 20 anos está entre as melhores empresas para se trabalhar nos rankings da revista VocêS/A e do Great Place to Work Institute.

Quer saber um pouco mais? 
Acesse a nossa página de carreiras: https://carreiras.magazineluiza.com.br/

Section iconCompany Overview

Headquarters
300 Rua Maria Prestes Maia Sao Paulo, São Paulo 02047-901 Brazil
NAICS Code
44-45 - Retail Trade
Founded
1957
Employees
10001+

Section iconFunding & Financials

  • $500M$1B

    Magalu's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $500M$1B

    Magalu's revenue is estimated to be in the range of $500M$1B

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