Insights

Omnichannel Retail Approach Pernambucanas offers a wide range of products in fashion, beauty, home, and appliances, catering to diverse customer needs. Leveraging their offline presence in over 340 cities and online platform, there are opportunities to drive sales through a seamless omnichannel retail approach.

Financial Products Integration With their fintech arm, Pefisa, Pernambucanas provides various financial products like digital accounts, credit, and insurance. Sales representatives can explore cross-selling opportunities by offering these integrated financial solutions to customers alongside retail purchases to increase sales revenue.

Innovative Technology Stack By utilizing a modern tech stack including Magento, MySQL, and Next.js, Pernambucanas enhances the customer shopping experience. Sales development representatives can highlight these tech innovations to attract tech-savvy consumers and drive sales growth through a cutting-edge online shopping experience.

Market Expansion Potential With a strong presence in 15 states and the Distrito Federal, Pernambucanas has potential for further market expansion. Sales professionals can target regions where the company is not yet present or saturate existing regions to increase market share and drive sales growth.

Competitive Positioning Amidst competition from similar companies like Riachuelo, Casas Bahia, and Havan, understanding Pernambucanas' unique selling points is crucial. Sales teams can focus on highlighting the company's longstanding legacy, distinct product offerings, and financial service integrations to differentiate and capture market share.

Similar companies to Pernambucanas

Pernambucanas Tech Stack

Pernambucanas uses 8 technology products and services including Taboola, AWIN, MySQL, and more. Explore Pernambucanas's tech stack below.

  • Taboola
    Advertising
  • AWIN
    Affiliate Advertising Networks
  • MySQL
    Database
  • Magento
    E-commerce
  • Cart Functionality
    E-commerce
  • Google Font API
    Font Scripts
  • Next.js
    Javascript Frameworks
  • Partytown
    Performance

Media & News

Pernambucanas's Email Address Formats

Pernambucanas uses at least 1 format(s):
Pernambucanas Email FormatsExamplePercentage
First.Last@pernambucanas.com.brJohn.Doe@pernambucanas.com.br
98%
First.Middle@pernambucanas.com.brJohn.Michael@pernambucanas.com.br
1%
F.Last@pernambucanas.com.brJ.Doe@pernambucanas.com.br
1%

Frequently Asked Questions

Where is Pernambucanas's headquarters located?

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Pernambucanas's main headquarters is located at Rua da Consolação 2411 Sao Paulo, BR. The company has employees across 5 continents, including South AmericaEuropeNorth America.

What is Pernambucanas's official website and social media links?

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Pernambucanas's official website is pernambucanas.com.br and has social profiles on LinkedIn.

How much revenue does Pernambucanas generate?

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As of September 2024, Pernambucanas's annual revenue reached $501B.

How many employees does Pernambucanas have currently?

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As of September 2024, Pernambucanas has approximately 13K employees across 5 continents, including South AmericaEuropeNorth America. Key team members include Head De Segurança Da Informação: A. F.Head Of Devops: R. E.Head De Criação - Mkt Comunicação Visual - Store Design Pernambucanas: C. D. G. G.. Explore Pernambucanas's employee directory with LeadIQ.

What industry does Pernambucanas belong to?

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Pernambucanas operates in the Retail industry.

What technology does Pernambucanas use?

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Pernambucanas's tech stack includes TaboolaAWINMySQLMagentoCart FunctionalityGoogle Font APINext.jsPartytown.

What is Pernambucanas's email format?

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Pernambucanas's email format typically follows the pattern of . Find more Pernambucanas email formats with LeadIQ.

When was Pernambucanas founded?

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Pernambucanas was founded in 1908.
Pernambucanas

Pernambucanas

RetailSao Paulo, Brazil10001+ Employees

Há 115 anos, a Pernambucanas evolui junto com a família brasileira. 

Referência no varejo nacional, a companhia tem como marca registrada o pioneirismo e a contribuição para o progresso de diversas cidades do país. 

Conta com um time de estilistas que identificam as principais tendências mundiais da moda e oferece uma ampla variedade de produtos em moda, beleza, lar e eletroportáteis. 

Está presente em mais de 340 cidades, em 15 estados e no Distrito Federal, com mais de 450 lojas e cerca de 12 mil colaboradores. Além do varejo, a companhia tem a sua fintech, a Pefisa, braço financeiro do grupo, responsável pelo desenvolvimento e gestão dos produtos como a Conta Digital Pernambucanas, PIX, Carteira Digital, cartões, empréstimo pessoal e seguros. Além de atuar atrelada ao varejo, a fintech possui atualmente 13 lojas físicas nos estados da Bahia, Paraná, Rio de Janeiro e São Paulo.
Sempre acompanhando às necessidades de seus clientes, a Pernambucanas oferece produtos financeiros com aplicativos, tablets em loja (concessão de crédito 100% digital em 7 minutos), emissão instantânea de cartão com chip e Wi-Fi grátis em todas as lojas.

Quer fazer parte da família? Então fique de olho em todas as oportunidades por aqui e em nossos outros canais de recrutamento para as mais de 450 lojas, nossa fintech Pefisa, Escritório Central e Centro de Distribuição: 

Plataforma Vem Pra Família: https://vemprafamiliapernambucanas.cliqx.com.br/

Linkedin Pernambucanas: https://www.linkedin.com/company/pernambucanas

Linkedin Pefisa: https://www.linkedin.com/company/pefisa

Section iconCompany Overview

Headquarters
Rua da Consolação 2411 Sao Paulo, BR
Founded
1908
Employees
10001+

Section iconMedia & News

Section iconFunding & Financials

  • $1B

    Pernambucanas's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    Pernambucanas's revenue is in the range of $1B

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