Established Market Presence With over 20 years of experience and a strong national network, MAS Medical Staffing demonstrates a well-established position in the staffing industry, particularly in nurse staffing for long-term care facilities, offering numerous opportunities for expanding their service offerings or entering new healthcare segments.
Technology-Enabled Operations Utilizing a proprietary platform called MAESTRA and a tech-savvy stack, MAS Medical Staffing emphasizes innovative staffing solutions, suggesting sales opportunities around technology integrations, platform enhancements, or new digital tools for improving client and caregiver engagement.
Recognition as a Top Employer Consistently recognized as a top workplace in multiple states and for travel nurse staffing, MAS Medical Staffing attracts high-quality caregivers, creating potential upsell opportunities around caregiver retention programs, training services, and employee engagement solutions.
Growth and Leadership Recent leadership appointment of a new CEO and a focus on serving long-term care facilities position MAS for growth, which offers avenues for sales representatives to promote expansion services, strategic partnerships, and consulting solutions aligned with organizational scaling.
Market Trends Alignment As a comprehensive staffing provider with a focus on flexible employment models, MAS Medical Staffing is aligned with industry shifts towards per diem, contract, and travel staffing; this opens doors for promotions of flexible staffing solutions, workforce management tools, and compliance support services.