Insights

Strategic Acquisition Since its acquisition by Barnes & Noble Education in 2017, MBS Textbook Exchange has benefited from increased resources and integration into a major educational retail ecosystem, positioning it for expanded sales channels and partnership opportunities.

Growing Client Base Recent partnerships with notable institutions like Trinity Episcopal School and Jesuit High School highlight ongoing demand for customized online textbook solutions, indicating opportunities to target other K-12 and higher education institutions seeking reliable textbook management services.

Robust Revenue Potential With annual revenues estimated between $50 million and $100 million and a focused niche within the e-learning textbook market, there is significant upside for expanding outreach to similar educational institutions and increasing market share.

Technology Integration Utilizing advanced tech stack components such as React, PHP, and cloud services suggests a modern, scalable platform open to enhancements, offering opportunities to upsell additional digital tools or integrations to existing clients.

Market Positioning Operating within an industry with comparable companies like Jones & Bartlett Learning and Macmillan Learning, MBS is well-positioned to leverage its specialized online bookstore services to differentiate itself and capture more enterprise-level textbook contracts.

Similar companies to MBS Direct

MBS Direct Tech Stack

MBS Direct uses 8 technology products and services including Cloudflare CDN, Google Fonts API, Font Awesome, and more. Explore MBS Direct's tech stack below.

Cloudflare CDN
Content Delivery Network
Google Fonts API
Font Scripts
Font Awesome
Font Scripts
RequireJS
Javascript Frameworks
jQuery
Javascript Libraries
PHP
Programming Languages
Pinterest
Visual And User Generated Content Marketing
Google Analytics
Web Analytics

Media & News

MBS Direct's Email Address Formats

MBS Direct uses at least 1 format(s):

MBS Direct Email Formats	Example	Percentage
FLast@mbsdirect.net	JDoe@mbsdirect.net	49%
First.Last@mbsdirect.net	John.Doe@mbsdirect.net	1%
FirstLast@mbsdirect.net	JohnDoe@mbsdirect.net	1%
FLast@mbsdirect.net	JDoe@mbsdirect.net	49%

Frequently Asked Questions

Where is MBS Direct's headquarters located?

MBS Direct's main headquarters is located at 2711 West Ash Street Columbia, Missouri 65203 United States. The company has employees across 2 continents, including North AmericaAsia.

What is MBS Direct's phone number?

You can contact MBS Direct's main corporate office by phone at

+1-800-325-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is MBS Direct's official website and social media links?

MBS Direct's official website is mbsdirect.net and has social profiles on LinkedIn.

How much revenue does MBS Direct generate?

As of February 2026, MBS Direct's annual revenue is estimated to be $21M.

What is MBS Direct's NAICS code?

MBS Direct's NAICS code is 6114 - Business Schools and Computer and Management Training.

How many employees does MBS Direct have currently?

As of February 2026, MBS Direct has approximately 80 employees across 2 continents, including North AmericaAsia. Key team members include Director Of Client Services: R. G.Director Of Enterprise Solutions: J. A.Executive Director, Client Services: N. G.. Explore MBS Direct's employee directory with LeadIQ.

What industry does MBS Direct belong to?

MBS Direct operates in the E-Learning Providers industry.

What technology does MBS Direct use?

MBS Direct's tech stack includes Cloudflare CDNGoogle Fonts APIFont AwesomeRequireJSjQueryPHPPinterestGoogle Analytics.

What is MBS Direct's email format?

MBS Direct's email format typically follows the pattern of FLast@mbsdirect.net. Find more MBS Direct email formats with LeadIQ.

When was MBS Direct founded?

MBS Direct was founded in 1992.

MBS Direct

Q: What is MBS Direct's official website and social media links?

MBS Direct's official website is mbsdirect.net. MBS Direct has social profiles on LinkedIn.

Q: How many employees does MBS Direct have currently?

MBS Direct has approximately 80 employees.

Q: What technology does MBS Direct use?

MBS Direct's tech stack includes React, Google Fonts API, Piwik, Font Awesome, Pinterest.

E-Learning ProvidersMissouri, United States51-200 Employees

MBS Textbook Exchange was acquired by Barnes & Noble Education in 2017. 

BNC Virtual & BNC K–12 (formerly MBS Direct, a division of MBS Textbook Exchange, LLC) partner with K-12 schools and higher education institutions to deliver a customized and user-friendly online bookstore, proprietary software and dedicated customer service. With decades of textbook management, delivery and distribution experience, we understand the diverse needs of our partners.