Small women-owned Target McKinnon-Mulherin as a lean, women-owned partner with adaptable, end-to-end writing and training capabilities to support corporate communications for mid-market clients in need of clear, compelling content.

Full service offering Leverage their breadth from writing and editing to instructional design and project management to propose packaged solutions for proposals, web copy, training programs, manuals, and internal communications.

Experience advantage Position their 20+ years of experience as a risk-mitigated choice for clients facing tight deadlines and changing requirements, highlighting stability and iterative delivery capabilities.

Mid-market fit Align with mid-size clients in construction, engineering, and professional services that typically engage large firms but can benefit from personalized, scalable content services at a more flexible engagement model.

Growth and capability expansion Propose growth-oriented opportunities by expanding into multi-language content, digital training platforms, and design-led communications to differentiate from larger, more generic providers.