mediaQuant, Inc.
Market ResearchOregon, United States2-10 Employees
mediaQuant, Inc. operates in the market research space, focusing on earned media measurement and analytics. The company aims to provide a standardized, analytics-driven approach to assessing topics across traditional and digital news, third-party blogs, forums, and social media, delivering a uniform score to compare coverage over time and across topics, markets, and industries. Its service targets organizations seeking to monitor brand health, evaluate the effectiveness of PR efforts, and align messaging with trending topics and influencers that influence perceptions and business outcomes. Based in Portland, Oregon, mediaQuant emphasizes a subscription-based model that offers online dashboards and a growing catalog of consumer and business trends and influencers, underscoring its role as a quantitative, cross-media measurement platform within the broader market research industry. The company positions itself as building a tool analogous to major financial information platforms, applied to media metrics to help clients understand and respond to shifts in earned media attention.