Insights

Expanding Brand Portfolio Mensa Brands has recently launched multiple new brands such as Villain, Pebble, and Folkulture, and acquired health-food startup MyFitness. This indicates a strategic focus on diversifying product offerings and expanding into new categories and markets, providing opportunities to offer tailored marketing, supply chain solutions, or technology integrations to support their growth initiatives.

International Market Entry The company's expansion onto platforms like Amazon and Saudi ecommerce platform Noon demonstrates an ambition for global reach, especially in emerging markets. This opens avenues for localized marketing, logistics partnerships, and region-specific consumer insights to enhance their international sales and distribution channels.

Funding and Investment Growth With recent securing of $40 million in growth capital from investors such as EvolutionX Debt Capital and Alteria Capital, Mensa is positioned for rapid scaling. Sales opportunities include providing advanced analytics, financial services, or growth-oriented technology solutions to support their aggressive expansion plans.

Strategic Acquisitions The acquisition of MyFitness for an undisclosed amount signals a successful M&A strategy aimed at building market dominance in health and wellness segments. There's potential to pitch innovative supply chain management, branding, or digital marketing services to strengthen and accelerate their newly acquired brands.

Digital and Technology Focus Mensa leverages advanced technology stacks and digital growth hacking methods, indicating a strong reliance on innovative tech tools. This presents opportunities to offer complementary solutions in digital marketing automation, data analytics, or customer engagement platforms to enhance their digital-first approach.

Mensa Brands Tech Stack

Mensa Brands uses 8 technology products and services including Tableau, Zoho, Myntra, and more. Explore Mensa Brands's tech stack below.

  • Tableau
    Business Intelligence
  • Zoho
    Customer Relationship Management
  • Myntra
    E-commerce Platforms
  • Microsoft Excel
    Editors
  • Google Sheets
    Office Suites
  • Java
    Programming Languages
  • Adobe Creative Suite
    Visualisation Software
  • Twitter
    Widgets

Media & News

Mensa Brands's Email Address Formats

Mensa Brands uses at least 2 format(s):
Mensa Brands Email FormatsExamplePercentage
First@mensabrands.comJohn@mensabrands.com
68%
First.Last@mensabrands.comJohn.Doe@mensabrands.com
28%
Last.First@mensabrands.comDoe.John@mensabrands.com
2%
FirstLast@mensabrands.comJohnDoe@mensabrands.com
1%
Last@mensabrands.comDoe@mensabrands.com
1%

Frequently Asked Questions

Where is Mensa Brands's headquarters located?

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Mensa Brands's main headquarters is located at Bangalore, Karnataka India. The company has employees across 3 continents, including AsiaNorth AmericaEurope.

What is Mensa Brands's official website and social media links?

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Mensa Brands's official website is brndme.co.in and has social profiles on LinkedInCrunchbase.

What is Mensa Brands's NAICS code?

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Mensa Brands's NAICS code is 51913 - Internet Publishing and Broadcasting and Web Search Portals.

How many employees does Mensa Brands have currently?

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As of March 2026, Mensa Brands has approximately 587 employees across 3 continents, including AsiaNorth AmericaEurope. Key team members include Chief Intellectual Property Counsel: H. F.Head Of Sales - Supplement And North Gt/Mt(my Fitness): Y. K.Head - D2c Growth: N. S.. Explore Mensa Brands's employee directory with LeadIQ.

What industry does Mensa Brands belong to?

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Mensa Brands operates in the Internet Publishing industry.

What technology does Mensa Brands use?

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Mensa Brands's tech stack includes TableauZohoMyntraMicrosoft ExcelGoogle SheetsJavaAdobe Creative SuiteTwitter.

What is Mensa Brands's email format?

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Mensa Brands's email format typically follows the pattern of First@mensabrands.com. Find more Mensa Brands email formats with LeadIQ.

When was Mensa Brands founded?

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Mensa Brands was founded in 2021.

Mensa Brands

Internet PublishingKarnataka, India501-1000 Employees

At Mensa Brands, we set out with a bold vision - to create India’s most beloved consumer brands across fashion, beauty, FMCG, and home decor. We’re committed to infusing innovation and excellence into everyday products, making them an integral part of your life.

By leveraging growth hacking and advanced technology, we ensure our brands stand out and excel in a competitive landscape. Our expertise in digital brand building, omni-channel growth, and a world-class supply chain allows us to deliver our products to you seamlessly.

Founded by Ananth Narayanan, the former CEO of Myntra, Co-founder of Medlife, and a senior partner at McKinsey & Company, Mensa Brands is driven by a team with deep e-commerce knowledge. Supported by leading investors such as Accel, Alpha Wave Global, and Norwest, and with backing from debt partners like Alteria and Innoven Capital, we are equipped for rapid and sustainable growth.

Exceptional people build exceptional brands. We’re dedicated to attracting & nurturing top talent while fostering a culture where continuous learning, ownership, and innovation are key. Want to be part of what we’re building? Get in touch at careers@mensabrands.com.

Section iconCompany Overview

Headquarters
Bangalore, Karnataka India
NAICS Code
51913 - Internet Publishing and Broadcasting and Web Search Portals
Founded
2021
Employees
501-1000

Section iconFunding & Financials

  • $25M$50M

    Mensa Brands's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Mensa Brands's revenue is estimated to be in the range of $25M$50M

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