Insights

Expanding Social Media Integration Metricool's recent launch of Bluesky Social integration indicates a focus on decentralized platforms, presenting an opportunity to offer advanced social media management solutions tailored for emerging platforms and niche communities.

Paid Advertising Synergy The integration with Google and Facebook Ads enhances Metricool's capability to deliver comprehensive paid media analytics, suggesting a sales pathway to businesses seeking unified tools for organic and paid social media performance tracking.

Market Positioning With a revenue range of 10-25 million and a team size under 200, Metricool is positioned as a growth-oriented mid-market player, ideal for sales efforts targeting SMBs and mid-sized digital marketing teams looking for streamlined social media workflows.

Competitive Advantage By offering features like content scheduling, team collaboration, and rapid performance insights, Metricool appeals to social media professionals prioritizing efficiency and clarity, providing a compelling value proposition for sales prospects in the social media management segment.

Emerging Opportunities Given its active product evolution, awards, and integrations, there is potential to identify clients in digital marketing agencies or content creators seeking comprehensive, flexible social media tools with analytics and community-building capabilities—ideal prospects for upselling or customized solutions.

Metricool Tech Stack

Metricool uses 8 technology products and services including Chart.js, DataTables, Crisp Live Chat, and more. Explore Metricool's tech stack below.

  • Chart.js
    Javascript Graphics
  • DataTables
    Javascript Libraries
  • Crisp Live Chat
    Live Chat
  • Google Maps
    Maps
  • hCaptcha
    Security
  • Bootstrap
    UI Frameworks
  • X-Content-Type-Options
    Web & Portal Technology
  • FullCalendar
    Widgets

Metricool's Email Address Formats

Metricool uses at least 2 format(s):
Metricool Email FormatsExamplePercentage
FirstLast@metricool.comJohnDoe@metricool.com
90%
First@metricool.comJohn@metricool.com
5%
FirstMiddleLast@metricool.comJohnMichaelDoe@metricool.com
2%
FiLast@metricool.comJoDoe@metricool.com
3%

Frequently Asked Questions

Where is Metricool's headquarters located?

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Metricool's main headquarters is located at Madrid, Community of Madrid Spain. The company has employees across 4 continents, including EuropeNorth AmericaOceania.

What is Metricool's official website and social media links?

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Metricool's official website is s.mtrbio.com and has social profiles on LinkedInCrunchbase.

What is Metricool's NAICS code?

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Metricool's NAICS code is 5112 - Software Publishers.

How many employees does Metricool have currently?

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As of April 2026, Metricool has approximately 141 employees across 4 continents, including EuropeNorth AmericaOceania. Key team members include Cto: M. C. P.Chief Customer Officer: J. J. G. P.Head Of Sales: P. F.. Explore Metricool's employee directory with LeadIQ.

What industry does Metricool belong to?

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Metricool operates in the Software Development industry.

What technology does Metricool use?

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Metricool's tech stack includes Chart.jsDataTablesCrisp Live ChatGoogle MapshCaptchaBootstrapX-Content-Type-OptionsFullCalendar.

What is Metricool's email format?

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Metricool's email format typically follows the pattern of FirstLast@metricool.com. Find more Metricool email formats with LeadIQ.

When was Metricool founded?

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Metricool was founded in 2015.

Metricool

Software DevelopmentCommunity of Madrid, Spain51-200 Employees

Metricool helps you manage social media with clarity, not chaos.

Bring your content, accounts, messages, and data into one place so you can see what’s happening and what to do next.

If you work in social media, you don’t need more tools. You need fewer tabs, clearer numbers, and a workflow that makes sense.

With Metricool, you can:

– Plan and schedule content across platforms from one visual calendar
– Collaborate with teammates and clients without messy feedback loops
– Understand what’s performing in minutes, not hours
– Turn metrics into decisions you feel confident defending

Social media moves fast. Your system can still feel organized 💛

Section iconCompany Overview

Headquarters
Madrid, Community of Madrid Spain
NAICS Code
5112 - Software Publishers
Founded
2015
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    Metricool's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Metricool's revenue is estimated to be in the range of $10M$25M

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