Customization Capabilities Midwest Art & Frame Inc. specializes in producing custom framing options such as Birchbark and Rustic Log Frames, catering to unique client needs which presents opportunities to upsell personalized framing solutions to interior designers and hospitality businesses.

Diverse Clientele The company’s focus on large-scale projects for hotels, nursing centers, and condo developments indicates a strong potential for B2B sales to hospitality and commercial property sectors seeking high-quality, large-format art and framing services.

Broad Product Selection With over 1300 framed art items and 25,000 unframed images available online, there is a significant opportunity to cross-sell related products and expand awareness among interior decorating firms and educational institutions.

Online Presence Utilizing advanced digital tools such as Amazon Web Services, React, and Google Analytics, Midwest Art & Frame Inc. is well-positioned to engage digitally savvy customers and explore targeted advertising to drive B2B and B2C growth.

Market Positioning As a smaller supplier with revenue under 1 million, there is an opportunity to differentiate through niche high-quality craftsmanship and custom solutions, appealing to premium market segments and boutique interior design firms.