Integrated Safety Services Midwest Safety Counselors combines professional services, technical services, and product sales to offer end-to-end safety solutions. This positions them as a one-stop shop for construction firms seeking comprehensive safety programs, audits, training, and PPE—a clear value proposition for cross-selling ongoing safety management services.

Growth Opportunity Revenue is in the range of 10M to 25M with a lean employee base. Targeted expansions in large construction markets and CGI-enabled monitoring services could scale their services and increase average deal size, especially with onsite education, compliance programs, and OSHA representation offerings.

Compliance Focus Their OSHA abatement and citation contestation capabilities, written programs, site audits, and industrial hygiene exposure monitoring suggest strong cross-sell potential to firms seeking regulatory risk management, incident remediation, and formal safety program development.

PPE and Equipment As a full-line distributor of safety products and PPE with equipment rental, they can upsell recurring PPE replenishment, maintenance contracts, and rental agreements to ongoing project teams, maximizing lifetime value per client.

Technology Enablement Current tech stack includes cloud and CMS tools (WordPress, Microsoft 365, Elementor). There is potential to enhance customer engagement and reporting with safety management dashboards, digital training solutions, and mobile-enabled audit workflows to attract mid-market contractors seeking modern compliance infrastructure.