Insights

Innovative Support Technology MINDD's patented wire-free design and advanced fit technology cater to women with larger busts (28A to 46H), presenting an opportunity to target retailers and consumers seeking comfortable, supportive intimates for D+ cup sizes.

Niche Market Focus Specializing in wearable support for women with D+ cups, MINDD has positioned itself as an alternative to traditional underwire bras, appealing to customers dissatisfied with conventional options and opening potential for targeted marketing campaigns.

Recent Product Launches The introduction of the for-Life Lace Collection and wire-free bras demonstrates a focus on innovation and style, which could appeal to retailers and online platforms looking to expand their offering of supportive and stylish lingerie.

Funding and Growth Potential With $1M in seed funding and a revenue range of up to $1M, MINDD is a growing brand with opportunities for partnership, bulk purchasing, or collaboration with investment and distribution networks seeking innovative and emerging apparel companies.

Digital Engagement Strategies Utilizing platforms like Shopify, TikTok, and Google Tag Manager indicates a strong online presence and marketing focus, providing sales teams with avenues to explore direct-to-consumer channels and digital marketing collaborations.

MINDD Tech Stack

MINDD uses 8 technology products and services including TikTok Pixel, PayPal Marketing Solutions, Shopify, and more. Explore MINDD's tech stack below.

  • TikTok Pixel
    Analytics
  • PayPal Marketing Solutions
    Analytics
  • Shopify
    E-commerce
  • AOS
    Javascript Libraries
  • Reviews.io
    Online Review Management
  • PayPal Credit
    Payment Processing
  • Cloudflare Bot Management
    Security
  • Google Tag Manager
    Tag Management

MINDD's Email Address Formats

MINDD uses at least 1 format(s):
MINDD Email FormatsExamplePercentage
First@minddbra.comJohn@minddbra.com
50%
First@minddbra.comJohn@minddbra.com
50%

Frequently Asked Questions

What is MINDD's official website and social media links?

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MINDD's official website is minddbra.com and has social profiles on LinkedInCrunchbase.

What is MINDD's NAICS code?

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MINDD's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does MINDD have currently?

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As of December 2025, MINDD has approximately 6 employees across 2 continents, including North AmericaAsia. Key team members include Founder Mindd™: H. M. K.Consultant: N. L. B.. Explore MINDD's employee directory with LeadIQ.

What industry does MINDD belong to?

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MINDD operates in the Retail Apparel and Fashion industry.

What technology does MINDD use?

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MINDD's tech stack includes TikTok PixelPayPal Marketing SolutionsShopifyAOSReviews.ioPayPal CreditCloudflare Bot ManagementGoogle Tag Manager.

What is MINDD's email format?

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MINDD's email format typically follows the pattern of First@minddbra.com. Find more MINDD email formats with LeadIQ.

How much funding has MINDD raised to date?

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As of December 2025, MINDD has raised $1M in funding. The last funding round occurred on Dec 15, 2020 for $1M.

When was MINDD founded?

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MINDD was founded in 2018.

MINDD

Retail Apparel and FashionCalifornia, United States2-10 Employees

MINDD Bra & Bodywear
Designed with purpose. Engineered for D+ cups.
At MINDD, we believe every piece you wear should support your body—offering beauty, innovation, and unmatched comfort. Our wire-free designs redefine support, empowering women to move through their day with ease and confidence.
Explore our patented, wirefree bras and bodywear, designed to fit sizes 28A to 46H.
Discover the collection at www.minddbra.com or find us at VictoriasSecret.com.

Founded by Helena Kaylin, a 36DDD, MINDD exists to elevate how we feel, wear, and experience support.

Beauty. Comfort. Innovation. Performance.

Section iconCompany Overview

NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2018
Employees
2-10

Section iconFunding & Financials

  • $1M

    MINDD has raised a total of $1M of funding over 1 rounds. Their latest funding round was raised on Dec 15, 2020 in the amount of $1M.

  • $1M

    MINDD's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    MINDD has raised a total of $1M of funding over 1 rounds. Their latest funding round was raised on Dec 15, 2020 in the amount of $1M.

  • $1M

    MINDD's revenue is estimated to be in the range of $1M

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