Insights

Retail Partnerships Munchkin's established distribution with Target, Walmart, and Amazon, and broad international reach create a strong platform for new co-branded or exclusive product launches and market expansion through retailers and online channels.

Nutrition Growth FLOW and infant formula launches signal momentum in maternal and child nutrition, suggesting opportunities for partnerships in pediatric nutrition, supplements, and related baby care items across retail and D2C channels.

Innovation Edge A large patent portfolio and multiple design awards position Munchkin to co-develop premium, differentiated products, license innovative features to retailers, and accelerate time-to-market in new categories.

ESG Positioning Sustainability initiatives and social impact, including conservation partnerships and strong workplace recognition, create opportunities with sustainability minded retailers and campaigns around eco-friendly packaging, charitable programs, and responsible storytelling.

Tech and D2C A solid tech stack including Shopify and marketing automation supports scalable e-commerce and data-driven partnerships, enabling joint D2C platforms, enhanced partner marketing programs, and smooth digital collaboration with retailers and licensors.

Munchkin Tech Stack

Munchkin uses 8 technology products and services including Adobe, jsDelivr, Shopify, and more. Explore Munchkin's tech stack below.

  • Adobe
    Audio, Video, Graphics
  • jsDelivr
    Content Delivery Network
  • Shopify
    E-commerce
  • Cart Functionality
    E-commerce
  • Alpine.js
    Javascript Frameworks
  • jQuery Migrate
    Javascript Libraries
  • Klaviyo
    Marketing Automation
  • iOS
    Programming Languages

Munchkin's Email Address Formats

Munchkin uses at least 1 format(s):
Munchkin Email FormatsExamplePercentage
First.Last@munchkin.comJohn.Doe@munchkin.com
91%
FirstL@munchkin.comJohnD@munchkin.com
6%
LastF@munchkin.comDoeJ@munchkin.com
2%
First.Middle@munchkin.comJohn.Michael@munchkin.com
1%

Frequently Asked Questions

Where is Munchkin's headquarters located?

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Munchkin's main headquarters is located at 7835 Gloria Avenue Van Nuys, California 91406 United States. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Munchkin's phone number?

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You can contact Munchkin's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Munchkin's official website and social media links?

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Munchkin's official website is munchkin.com and has social profiles on LinkedInCrunchbase.

What is Munchkin's NAICS code?

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Munchkin's NAICS code is 44-45 - Retail Trade.

How many employees does Munchkin have currently?

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As of May 2026, Munchkin has approximately 383 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Brand Officer And Creative Director: D. B.Vp Global Supply Planning & Chief Administration Officer: B. C.Vp Regulatory, Scientific & Clinical Affairs: C. B.. Explore Munchkin's employee directory with LeadIQ.

What industry does Munchkin belong to?

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Munchkin operates in the Retail industry.

What technology does Munchkin use?

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Munchkin's tech stack includes AdobejsDelivrShopifyCart FunctionalityAlpine.jsjQuery MigrateKlaviyoiOS.

What is Munchkin's email format?

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Munchkin's email format typically follows the pattern of First.Last@munchkin.com. Find more Munchkin email formats with LeadIQ.

How much funding has Munchkin raised to date?

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As of May 2026, Munchkin has raised $45M in funding. The last funding round occurred on Apr 14, 2010 for $45M.

When was Munchkin founded?

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Munchkin was founded in 1990.

Munchkin

RetailCalifornia, United States201-500 Employees

Munchkin is a retail consumer products company based in Van Nuys, California, founded in 1990. It holds a large patent portfolio of more than 350 patents and has been recognized for innovation, including a ranking on Fortune Magazine's America's Most Innovative Companies list. The company sells its products through major retailers such as Target, Walmart, and Amazon and has global distribution in more than 50 countries. With 201-500 employees, Munchkin operates as a subsidiary of Why Brands, Inc., which also includes Curio Home Goods in its portfolio. In 2025, Munchkin launched FLOW to help increase breastfeeding rates worldwide, and in 2026 introduced infant formula on its brand site and at Target.

Section iconCompany Overview

Headquarters
7835 Gloria Avenue Van Nuys, California 91406 United States
Phone number
NAICS Code
44-45 - Retail Trade
Founded
1990
Employees
201-500

Section iconFunding & Financials

  • $45M

    Munchkin has raised a total of $45M of funding over 1 rounds. Their latest funding round was raised on Apr 14, 2010 in the amount of $45M.

  • $1B$10B

    Munchkin's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $45M

    Munchkin has raised a total of $45M of funding over 1 rounds. Their latest funding round was raised on Apr 14, 2010 in the amount of $45M.

  • $1B$10B

    Munchkin's revenue is estimated to be in the range of $1B$10B

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