Munchkin
RetailCalifornia, United States201-500 Employees
Munchkin is a retail consumer products company based in Van Nuys, California, founded in 1990. It holds a large patent portfolio of more than 350 patents and has been recognized for innovation, including a ranking on Fortune Magazine's America's Most Innovative Companies list. The company sells its products through major retailers such as Target, Walmart, and Amazon and has global distribution in more than 50 countries. With 201-500 employees, Munchkin operates as a subsidiary of Why Brands, Inc., which also includes Curio Home Goods in its portfolio. In 2025, Munchkin launched FLOW to help increase breastfeeding rates worldwide, and in 2026 introduced infant formula on its brand site and at Target.