Retail Partnership Expansion Naked Juice has active promotions with Morrisons and a track record of retailer collaborations. There is an opportunity to scale with additional national and regional grocery chains, pursue private label deals, and roll out joint marketing campaigns such as in-store tastings and co-branded shelves to boost distribution and visibility.

Product Line Leverage Recent launches of Lower Sugar Smoothies and protein-rich dairy-free options indicate momentum in health-forward SKUs. Position these lines to retailers as a selling point for bundles, cross-sell with gym partnerships, and seasonal promotions. Target sports nutrition retailers, college campuses, and office beverage programs.

Data Driven Outreach The tech stack enables data-driven marketing and partner targeting. Use CRM-driven campaigns to attract distributors and retailers, share case studies from Morrison partnerships, and tailor proposals to retailer profiles.

Private Label Capacity Private label manufacturing capability is a key sales lever. Naked Juice can pursue private label deals across grocery, foodservice, and institutions, with dairy-free and lower-sugar formulations, flexible packaging, and scalable production to meet retailer requirements.

Plant-Based Growth Plant-based and dairy-free options align with rising demand in consumer, hospitality, and institutional channels. Pursue partnerships with fitness brands, vegan concepts, meal programs, and events to expand distribution of both lower sugar and protein-focused smoothies.