Expanding Product Line Nathan's Famous is introducing new products like Hot and Spicy Beef Franks and Nathan's Famous Lager, indicating opportunities to supply complementary food ingredients, packaging, or promotional materials for these launches.

Growing Delivery Channels The partnership with Nextbite and the virtual restaurant model suggest potential for collaboration in online ordering solutions, delivery infrastructure, and digital marketing services aimed at increasing delivery sales.

Strategic Retail Expansion Recent retail product launches and partnerships with major retailers like Meijer open avenues to provide retail shelf packaging, point-of-sale displays, and supply chain services targeting expanded retail presence.

Brand Engagement Initiatives like Twitch gaming events and collaboration with Coney Island Brewing demonstrate an active youth and millennial engagement strategy, presenting opportunities for brand merchandise, promotional campaigns, or digital content partnerships.

Market Penetration Potential With over 200 locations including franchise and corporate outlets, there is scope for sales of operational support technologies, franchise management tools, and marketing solutions to enhance franchise performance and customer reach.