Recent Acquisition by Accenture MXM has been acquired by Accenture, a global leader in digital transformation services. This acquisition not only brings MXM under the Accenture Interactive umbrella but also opens up cross-selling opportunities to leverage Accenture's vast client network.

Expansion of Creative Team MXM has been actively expanding its creative team by hiring seasoned industry professionals like Cliff Sims, Bill Hughes, and Roald van Wyk. Leveraging the expertise and reputation of these individuals can be a key selling point to potential clients looking for innovative and experienced creative solutions.

Focus on Email Marketing With the appointment of George DiGuido as the Executive Director of Email, MXM has shown a dedication to enhancing its email marketing capabilities. Highlighting MXM's specialization in targeted email campaigns can resonate well with businesses seeking to improve their customer engagement through personalized communication.

Strong Client Portfolio MXM boasts an impressive client portfolio that includes renowned brands like KraftHeinz, Lowe's, TGIFriday’s, and NBC Universal. Leveraging case studies and success stories from working with these household names can help demonstrate MXM's track record of delivering results, potentially attracting new clients seeking proven marketing solutions.

Strategic Tech Stack MXM utilizes a robust tech stack including tools like Facebook Pixel, Google Analytics, and Bootstrap. Emphasizing MXM's technological expertise and proficiency in leveraging data analytics and tracking capabilities can appeal to tech-savvy clients looking for advanced digital marketing solutions.