Niche Market Focus As a small IT services provider with a dedicated team, New Point Systems likely seeks to serve local or regional clients that appreciate personalized service and flexible managed service plans, presenting opportunities to tailor solutions for small to medium-sized businesses.

Growth Potential With revenue estimates between one and ten million dollars and a lean team, there is room for expansion by adding new clients, scaling service offerings, or moving into adjacent IT consulting markets, making it a promising target for growth-oriented sales efforts.

Service Flexibility Offering customized managed services plans, including prepaid blocks and pay-as-you-go options, indicates a customer-centric approach, providing opportunities to upsell or cross-sell additional managed IT solutions to clients with diverse needs.

Local Market Engagement Based in South Carolina's Lowcountry, New Point Systems may focus on regional businesses or organizations, enabling targeted outreach to local industries and institutions looking for reliable, community-based IT support.

Competitive Positioning Given its smaller size compared to industry giants, New Point Systems can differentiate through personalized service and flexible plans, appealing to clients seeking attentive, responsive IT support over larger, impersonal firms—an angle that can be emphasized in sales pitches.