Insights

Retail Expansion New Primal has launched Snack Mates Chicken & Maple Mini Sticks and Rotisserie-Seasoned Chicken Sticks in retail channels, signaling readiness for broader distribution. This momentum creates opportunities to pursue national grocery chains, club stores, and regional distributors, with potential for exclusive SKUs or co-branding to accelerate shelf presence.

Private Label As a clean-label meat snack brand with scalable production and proven funding history, New Primal is well-positioned for private-label or co-branding deals with retailers and foodservice networks seeking healthier snack options. Map potential partners, define margins, and present packaging and manufacturing capabilities.

DTC Growth The company leverages an e-commerce stack including subscriptions and modern payments, enabling subscription programs and optimized checkout. Opportunities include enhanced DTC bundles, multi-pack offers, loyalty programs, and data-driven sell-in pitches to retailers based on consumer insights.

Distribution Readiness Experience with major retailers demonstrates scale capability and shelf readiness. Target distributors and national category buyers, highlight logistics, compliance, and co-packing or contract manufacturing options to support rapid expansion.

Market Diversification Positioned in clean-label meat snacks, New Primal can extend into schools, airlines, convenience stores, and sports programs. Explore partnerships with institutional buyers, private-label programs, and retailers in these channels to accelerate growth.

New Primal Tech Stack

New Primal uses 8 technology products and services including Facebook Pixel, Amazon Web Services, React, and more. Explore New Primal's tech stack below.

  • Facebook Pixel
    Analytics
  • Amazon Web Services
    Cloud Hosting
  • React
    Javascript Frameworks
  • Trustpilot
    Online Review Management
  • Amazon Pay
    Payment Processing
  • Apple Pay
    Payment Processing
  • X-XSS-Protection
    Security
  • Google Analytics
    Web Analytics

New Primal's Email Address Formats

New Primal uses at least 1 format(s):
New Primal Email FormatsExamplePercentage
First@thenewprimal.comJohn@thenewprimal.com
91%
Last@thenewprimal.comDoe@thenewprimal.com
7%
FLast@thenewprimal.comJDoe@thenewprimal.com
2%

Frequently Asked Questions

What is New Primal's phone number?

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You can contact New Primal's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is New Primal's official website and social media links?

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New Primal's official website is thenewprimal.com and has social profiles on LinkedIn.

What is New Primal's SIC code NAICS code?

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New Primal's SIC code is 2099 - Food Preparations, Not Elsewhere Classified NAICS code is 722 - Food Services and Drinking Places.

How many employees does New Primal have currently?

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As of July 2026, New Primal has approximately 23 employees across 1 continents, including North America. Key team members include Director Of Sales, Natural: B. B.. Explore New Primal's employee directory with LeadIQ.

What industry does New Primal belong to?

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New Primal operates in the Food and Beverage Services industry.

What technology does New Primal use?

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New Primal's tech stack includes Facebook PixelAmazon Web ServicesReactTrustpilotAmazon PayApple PayX-XSS-ProtectionGoogle Analytics.

What is New Primal's email format?

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New Primal's email format typically follows the pattern of First@thenewprimal.com. Find more New Primal email formats with LeadIQ.

How much funding has New Primal raised to date?

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As of July 2026, New Primal has raised $24M in funding. The last funding round occurred on Jul 29, 2021.

When was New Primal founded?

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New Primal was founded in 2010.
New Primal logo

New Primal

Food and Beverage ServicesSouth Carolina, United States11-50 Employees

New Primal, based in Charleston, South Carolina, develops protein snacks made from clean ingredients. Its products are designed to provide nourishing, convenient options for everyday snacking within the broader food and beverage services industry. The company operates with a relatively small to mid-sized team.

In May 2025, New Primal introduced Rotisserie-Seasoned Chicken Sticks, expanding its lineup of meat snacks. The firm emphasizes clean-label ingredients and targets consumers seeking wholesome, protein-rich snack options.

Section iconCompany Overview

Phone number
SIC Code
2099 - Food Preparations, Not Elsewhere Classified
NAICS Code
722 - Food Services and Drinking Places
Founded
2010
Employees
11-50

Section iconFunding & Financials

  • $24M

    New Primal has raised a total of $24M of funding over 7 rounds. Their latest funding round was raised on Jul 29, 2021as a series_b.

  • $10M$25M

    New Primal's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $24M

    New Primal has raised a total of $24M of funding over 7 rounds. Their latest funding round was raised on Jul 29, 2021as a series_b.

  • $10M$25M

    New Primal's revenue is estimated to be in the range of $10M$25M

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