Insights

Specialized Hospitality Services New School specializes in developing and refining food and beverage concepts for luxury, lifestyle, and independent hotels, presenting opportunities to collaborate on revitalization projects and new venue openings.

Strategic Partnership Focus As a strategic partner supporting hotel brands in operational excellence and profitability, there is potential to deepen engagements by offering innovative management solutions and technology integrations tailored for hospitality venues.

Growth and Expansion While presently serving a small team with revenue between 1M and 10M, New School’s niche expertise suggests opportunities for expansion into larger markets and more extensive hospitality portfolios seeking specialized F&B consulting.

Technology Utilization Utilizing tools like Google Workspace, James, and GoDaddy indicates openness to digital solutions; innovative tech partnerships or integrations could enhance their operational offerings and client value.

Market Differentiation Positioned as a boutique, culturally resonant firm with a focus on operational discipline, New School can be approached for collaborations that capitalize on its customized approach amidst larger hotel groups seeking niche expertise.

New School Tech Stack

New School uses 3 technology products and services including Google Workspace, James, GoDaddy, and more. Explore New School's tech stack below.

  • Google Workspace
    Email
  • James
    Predictive Analytics
  • GoDaddy
    Web Hosting

Media & News

New School's Email Address Formats

New School uses at least 1 format(s):
New School Email FormatsExamplePercentage
First@newschool.laJohn@newschool.la
50%
First@newschool.laJohn@newschool.la
50%

Frequently Asked Questions

Where is New School's headquarters located?

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New School's main headquarters is located at 1321 West Sunset Boulevard Los Angeles, California 90026 United States. The company has employees across 5 continents, including North AmericaAsiaEurope.

What is New School's official website and social media links?

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New School's official website is newschool.la and has social profiles on LinkedIn.

What is New School's NAICS code?

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New School's NAICS code is 7211 - Traveler Accommodation.

How many employees does New School have currently?

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As of March 2026, New School has approximately 10 employees across 5 continents, including North AmericaAsiaEurope. Key team members include Director Of Operations: A. B.Assistant Professor: J. O.Acting Teacher: S. M.. Explore New School's employee directory with LeadIQ.

What industry does New School belong to?

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New School operates in the Hospitality industry.

What technology does New School use?

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New School's tech stack includes Google WorkspaceJamesGoDaddy.

What is New School's email format?

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New School's email format typically follows the pattern of First@newschool.la. Find more New School email formats with LeadIQ.

When was New School founded?

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New School was founded in 2012.

New School

HospitalityCalifornia, United States2-10 Employees

New School™ is a hospitality strategy and operations firm that partners with hotel groups, ownership entities, and developers to build and elevate high-performing food and beverage programs. 

Our work focuses on creating and refining concepts that work in the real world: operationally disciplined, culturally resonant, and commercially effective. From revitalizing underperforming outlets to developing new flagship venues, we support executives in aligning vision, operations, and profitability across their F&B portfolios.

Across luxury, lifestyle, and independent properties, New School serves as a strategic partner to leaders navigating the complexity of modern hospitality. Our goal is simple: to help organizations unlock the full potential of their restaurants and bars—turning them into assets that elevate the brand and strengthen the business.

Section iconCompany Overview

Headquarters
1321 West Sunset Boulevard Los Angeles, California 90026 United States
NAICS Code
7211 - Traveler Accommodation
Founded
2012
Employees
2-10

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    New School's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    New School's revenue is estimated to be in the range of $1M$10M

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