What is Nielsen Benefits Group's NAICS code?

Nielsen Benefits Group's NAICS code is 524 (Insurance Carriers and Related Activities).

Insights

Acquisition Impact Nielsen Benefits Group was acquired by navabenefits.com in July 2023, indicating a potential shift in strategic direction, access to broader broker networks, and new cross-selling opportunities with the parent company’s client base.

SMB Focus With a small team and a mid-market revenue footprint, Nielsen Benefits Group appears positioned to upsell larger employer clients using their customized benefits solutions while leveraging the nimbleness of a smaller firm.

Innovation Edge The company emphasizes innovative, customized benefit solutions and technology-enabled employee advocacy, suggesting a differentiator for selling into organizations seeking modern, integrated total rewards strategies.

Tech Stack Fit Active use of digital marketing and analytics tools (LinkedIn Ads, Google Analytics, Cloudflare, ReCaptcha) signals readiness for data-driven prospecting and ROI-focused campaigns to target HR and benefits decision-makers.

Financial Potential Reported revenue in the $1–10 million range within a niche insurance space presents a realistic cross-sell or expansion opportunity with large benefits and broker networks seeking scalable, high-value benefits programs.

Similar companies to Nielsen Benefits Group

Nielsen Benefits Group Tech Stack

Nielsen Benefits Group uses 8 technology products and services including LinkedIn Ads, jQuery CDN, WordPress, and more. Explore Nielsen Benefits Group's tech stack below.

LinkedIn Ads
Advertising
jQuery CDN
Content Delivery Network
WordPress
Content Management System
PHP
Programming Languages
Google Analytics
Web Analytics
ExactMetrics
Web Platform Extensions
FitVids.js
Web Tools And Plugins
waitForImages
Web Tools And Plugins

Media & News

Nielsen Benefits Group's Email Address Formats

Nielsen Benefits Group uses at least 2 format(s):

Nielsen Benefits Group Email Formats	Example	Percentage
FLast@hbni.com	JDoe@hbni.com	100%
First@nielsenbenefits.com	John@nielsenbenefits.com	56%
FLast@nielsenbenefits.com	JDoe@nielsenbenefits.com	33%
FirstLast@nielsenbenefits.com	JohnDoe@nielsenbenefits.com	11%

Frequently Asked Questions

What is Nielsen Benefits Group's phone number?

You can contact Nielsen Benefits Group's main corporate office by phone at

+1-805-446-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Nielsen Benefits Group's official website and social media links?

Nielsen Benefits Group's official website is nielsenbenefits.com and has social profiles on LinkedIn.

How much revenue does Nielsen Benefits Group generate?

As of August 2026, Nielsen Benefits Group's annual revenue is estimated to be $1M - $10M.

What is Nielsen Benefits Group's SIC code NAICS code?

Nielsen Benefits Group's SIC code is 6411 - Insurance Agents, Brokers, and Service NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does Nielsen Benefits Group have currently?

As of August 2026, Nielsen Benefits Group has approximately 3 employees across 1 continents, including North America. Key team members include Partner: J. S.. Explore Nielsen Benefits Group's employee directory with LeadIQ.

What industry does Nielsen Benefits Group belong to?

Nielsen Benefits Group operates in the Insurance industry.

What technology does Nielsen Benefits Group use?

Nielsen Benefits Group's tech stack includes LinkedIn AdsjQuery CDNWordPressPHPGoogle AnalyticsExactMetricsFitVids.jswaitForImages.

What is Nielsen Benefits Group's email format?

Nielsen Benefits Group's email format typically follows the pattern of FLast@hbni.com. Find more Nielsen Benefits Group email formats with LeadIQ.

When was Nielsen Benefits Group founded?

Nielsen Benefits Group was founded in 1954.

Nielsen Benefits Group

Q: How many employees does Nielsen Benefits Group have currently?

Nielsen Benefits Group has approximately 3 employees.

Q: What technology does Nielsen Benefits Group use?

Nielsen Benefits Group's tech stack includes Google Analytics, MySQL, WordPress, jQuery UI, Network Solutions.

InsuranceCalifornia, United States2-10 Employees

Nielsen Benefits Group operates in the insurance sector, focusing on employee benefits. It aims to move beyond conventional offerings by addressing the full lifecycle of employees and their experience within an organization. The company designs customized, forward-looking solutions—ranging from alternative and strategic funding approaches to technology-enabled services and employee advocacy—that support an employer in becoming an attractive place to work. 

Based in Westlake Village, California, the firm is a small team. Its client base comprises employers seeking advanced benefit programs and advocacy capabilities. In July 2023, Nielsen Benefits Group was acquired by Nava Benefits.