Insights

Expanding Employer Partnerships nudge's recent launches of financial wellness guides and partnerships with prominent organizations like Southern Housing Group and Delta highlight a strong market presence in providing tailored employee financial wellbeing solutions. This presents an opportunity to target more large-scale employers seeking comprehensive financial education programs.

Global Growth Potential With a focus on creating consistent, worldwide financial wellbeing experiences and partnerships with diverse organizations, nudge is positioned to expand its international reach. Sales efforts can leverage this growth trajectory by emphasizing scalable solutions for multinational corporations.

Data-Driven Engagement nudge’s platform utilizes personalized prompts, education, and tools, which indicates an emphasis on engaging users through tailored content. This approach can be attractive to organizations prioritizing measurable improvements in employee financial health, opening doors for data-centric sales pitches.

Market Demand for Fintech Solutions The company's revenue of up to 25 million USD in a competitive fintech space, along with a funding of 7 million, reflects strong market validation and growth potential. Companies looking to enhance employee benefits through innovative technological platforms represent a key sales target.

Technological Innovation nudge employs a range of technologies including cloud services, intelligent tools, and personalized content, indicating a tech-forward approach. This makes it an appealing partner for organizations seeking advanced, user-centric financial wellness solutions to improve employee engagement and retention.

nudge Tech Stack

nudge uses 8 technology products and services including ID5, Cloudflare CDN, Twemoji, and more. Explore nudge's tech stack below.

  • ID5
    Advertising
  • Cloudflare CDN
    Content Delivery Network
  • Twemoji
    Font Scripts
  • Samsung
    IT Infrastructure
  • jQuery
    Javascript Libraries
  • Select2
    Javascript Libraries
  • .NET
    Programming Languages
  • Yoast SEO
    Search Engines

nudge's Email Address Formats

nudge uses at least 1 format(s):
nudge Email FormatsExamplePercentage
First.Last@nudge-global.comJohn.Doe@nudge-global.com
65%
First@nudge-global.comJohn@nudge-global.com
19%
Last@nudge-global.comDoe@nudge-global.com
14%
First.MiddleLast@nudge-global.comJohn.MichaelDoe@nudge-global.com
2%

Frequently Asked Questions

Where is nudge's headquarters located?

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nudge's main headquarters is located at Greencoat Place, London, England, GB. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is nudge's official website and social media links?

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nudge's official website is nudge-global.com and has social profiles on LinkedInCrunchbase.

What is nudge's NAICS code?

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nudge's NAICS code is 5112 - Software Publishers.

How many employees does nudge have currently?

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As of October 2025, nudge has approximately 134 employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Revenue Officer - (kennet Partners Investment): C. W.Chief Operating Officer: A. A.Chief Financial Officer: S. H.. Explore nudge's employee directory with LeadIQ.

What industry does nudge belong to?

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nudge operates in the Software Development industry.

What technology does nudge use?

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nudge's tech stack includes ID5Cloudflare CDNTwemojiSamsungjQuerySelect2.NETYoast SEO.

What is nudge's email format?

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nudge's email format typically follows the pattern of First.Last@nudge-global.com. Find more nudge email formats with LeadIQ.

How much funding has nudge raised to date?

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As of October 2025, nudge has raised $7M in funding. The last funding round occurred on Mar 01, 2021 for $7M.

When was nudge founded?

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nudge was founded in 2013.
nudge

nudge

Software DevelopmentUnited Kingdom51-200 Employees

In today’s complex financial world, ignorance isn’t bliss. For billions of people, it’s hardship, hassle and lost opportunity. But we believe change is possible. We believe that when people are in control of their money, they’re in control of their lives. And if we can help make their salaries, or wages, or payments go further, we can make sure that time spent working is time well spent – and that every human life counts for more. 

That is why our whole team is 100% committed to create brighter financial futures for millions of people. 

nudge combines financial education with personalized, timely, unbiased prompts to help your people plot a path to prosperity. By offering nudge, you can help your people maximize financial opportunities, overcome financial problems and make managing money stress free.

Our financial wellbeing platform works in three ways:

nudges: 
When there’s something you need to know, or a financial action you ought to take, we send you a personal, timely, nudge to remind you to do it. Step by step, before you know it, you’re on a path to prosperity. 

Education: 
Snackable content – personalized to your preferences – makes the idea of managing money compelling and interesting. Over time this engagement boosts your financial knowledge, skills and confidence.

Tools: 
Money management is so much simpler when it’s structured. Our intelligent tools make tasks like budgeting or saving for goals easy, inspirational and rewarding. Just plug in your figures, and the technology does the rest. 

nudge also enables you to 1) Understand your people's financial needs, 2) Cultivate a globally consistent experience, and 3) Grow maximum understanding and utilisation of employee benefits.

Section iconCompany Overview

Headquarters
Greencoat Place, London, England, GB
NAICS Code
5112 - Software Publishers
Founded
2013
Employees
51-200

Section iconFunding & Financials

  • $7M

    nudge has raised a total of $7M of funding over 1 rounds. Their latest funding round was raised on Mar 01, 2021 in the amount of $7M.

  • $10M$25M

    nudge's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $7M

    nudge has raised a total of $7M of funding over 1 rounds. Their latest funding round was raised on Mar 01, 2021 in the amount of $7M.

  • $10M$25M

    nudge's revenue is estimated to be in the range of $10M$25M

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