Comprehensive Showroom The company operates a 4,000 square foot showroom with a wide variety of cabinetry, plumbing fixtures, hardware, and accessories, indicating opportunities to upsell complete package deals and turnkey projects.

Family Led Led by founders Nancy and John Braamse, the business emphasizes customized client understanding and professional execution, suggesting sales approaches centered on personalized design consultations and high-touch service to win larger projects.

Mid Market Scale With 11-50 employees and revenue in the 10 to 25 million range, the firm sits between local specialists and national players, presenting potential to win project-based contracts, remodels, and multi-room renovations for higher average sale values.

Extensive Product Range Offering over 5,000 cabinet hardware options and a broad selection of cabinetry and plumbing fixtures, there are clear opportunities for cross-sell, add-ons, and premium hardware upgrades to increase average ticket size.

Digital Presence Active online footprint with WordPress, Facebook Pixel, and Google-related tech suggests potential for targeted digital marketing campaigns, online showroom promotions, and lead generation partnerships to drive showroom visits and inquiries.