Growth through acquisitions ONServices has recently expanded via acquisitions (Video West in 2025 and CMI AV in 2023), signaling a strategy to broaden live event production and in-house AV capabilities. This presents cross-sell opportunities to integrate services for existing and acquired clients, as well as potential upsell of studio and digital production offerings.

Studio and inspiration The launch of ON Services Studio indicates a shift toward faster ideation-to-execution workflows. This creates a sales angle around creative development support, rapid prototyping for brand activations, and end-to-end project acceleration for enterprise clients seeking innovative experiences.

Comprehensive event stack With in-house AV (ON Site), event production (ON Events), and touring (ON Tour) operating cohesively, ON Services can position bundled solutions for corporate meetings, associations, and live entertainment. This allows cross-selling of full-service packages to reduce client coordination friction and increase deal size.

Scale-ready client base Revenue range and employee count place ON Services among mid to upper-mid market peers, with a national footprint and diverse client segments. Target expansion into additional large corporate accounts and ongoing trade show/event calendars to leverage their integrated capabilities.

Digital and creative stack Existing tech stack includes marketing automation and engagement tools (Marketo, Salesloft) and digital channels (AdRoll, Pinterest). This enables targeted ABM campaigns focused on enterprise event managers, as well as data-driven nurture paths for long sales cycles and upsell opportunities into studio and touring services.