Public sector partner OnPoint positions itself as a technology and consulting partner for government agencies, focusing on cybersecurity, infrastructure, enterprise systems and digital communications. Sales opportunity: offer integrated government-focused security and modernization solutions leveraging their Publicis Sapient tie-in to expand digital transformation engagements.

Security and continuity Emphasis on helping agencies secure systems while maintaining mission continuity signals need for robust risk management, incident response, and secure cloud adoption. Sales angle: propose comprehensive cybersecurity hardening, continuity planning, and resilient architectures for critical public sector workloads.

Small to mid market Reported employee range (51-200) and revenue tier suggests focus on mid-market government contracts and agencies. Sales tactic: target state and local government departments or small federal programs seeking scalable, private-sector best-practice modernization without large enterprise overhead.

Tech stack readiness Current tech stack includes web technologies (PHP, jQuery, WordPress) and analytics/tools (Google Tag Manager, Maps, YouTube). Potential upsell: provide modernization, cloud-first modernization, security hardening, and migration services while aligning with existing tooling and potential for stronger secure web portals.

Strategic partnerships As the national security arm of Publicis Sapient, OnPoint benefits from a powerful network and credibility in public sector transformation. Sales opportunity: co-sell with Publicis Groupe capabilities, pursue joint bids, and leverage branding to win larger digital transformation and cybersecurity contracts.