Key Personnel Expansion Opus Agency has recently made strategic hires for key leadership positions, such as promoting Barry Keesey to Executive Vice President of Strategic Production and appointing Tiffany Cohen as SVP of incentives and global sourcing. Leveraging these key personnel changes can present opportunities to engage with decision-makers and explore new business partnerships.

Global Presence With operations spanning hubs in the United States, London, and globally, Opus Agency's reach positions it favorably for tapping into diverse markets. Leveraging their global presence as a selling point can help sales teams to appeal to multinational clients looking for a partner with widespread capabilities and local expertise.

Technology Partnerships Opus Agency's partnership with AltspaceVR, Inc., a Microsoft acquisition, showcases their commitment to leveraging emerging technologies to enhance customer experiences. Highlighting these collaborations in sales pitches can differentiate Opus Agency from competitors and attract clients seeking innovative event solutions.

Strategic Accounts Focus The appointment of Matt Culverhouse as Director of Strategic Accounts and Growth for Europe, Middle East, and Northern Africa markets signals Opus Agency's emphasis on expanding its foothold in key regions. Sales teams can capitalize on this focus by targeting clients in these markets and tailoring proposals to meet their specific needs and growth objectives.

Strong Financial Performance With revenue in the range of $100M - 1B, Opus Agency's financial stability and growth potential can instill confidence in potential clients regarding their sustainability and ability to deliver high-quality services. Highlighting the company's strong financial standing can help sales teams build credibility and trust with prospects during negotiations and deal closures.