Strategic Partnerships There is a clear pattern of cross‑brand partnerships across media and technology, including Deloitte, Yieldmo, and Ticketmaster. This suggests potential sales opportunities for advanced data analytics, retail media networks, and official ticketing ecosystem expansions.

Retail Media Expansion PS&E launched a novel retail media network leveraging data and AI ad tech to reach top digital publishers. This opens opportunities to offer sophisticated programmatic advertising solutions, sponsor integrations, and publisher partnerships at scale.

Community Initiatives Fiery social impact programs like Fever Confidence indicate strong community and youth engagement. There is potential to sell sponsorships, experiential campaigns, and STEM or leadership development programs aligned with youth outreach.

Digital Engagement With a broad portfolio including Pacers Foundation, Indiana Fever, and Pacers Gaming, there is room to propose multi‑channel digital experiences, eSports collaborations, and branded content across leagues, venues, and gaming platforms.

Event & Ticket Ecosystem Renewed multi‑year partnerships with Ticketmaster signal ongoing opportunities in ticketing, dynamic pricing, and marketplace services. Additional upsell could target merchandise, fan experiences, and data‑driven attendance campaigns.