Strategic Partnerships Comcast Spectacor has been actively forming partnerships in the industry, such as the recent collaboration with Harris Blitzer Sports & Entertainment. Leveraging this trend, sales professionals can explore opportunities to offer joint packages or cross-promotional strategies to potential partners.
Geographic Expansion With recent expansions into Estacada, Oregon, Comcast Spectacor is showcasing a willingness to explore new markets. Sales representatives can target businesses in these areas to offer sponsorship or advertising opportunities within Comcast's growing footprint.
Infrastructure Investments The significant investment of $2.5 billion into the Philadelphia sports complex indicates Comcast Spectacor's commitment to enhancing its facilities. This presents a unique chance for sales teams to pitch premium advertising spaces, sponsorships, or exclusive partnership deals to capitalize on the upgraded venues.
Innovative Technology By introducing enhanced 4K formats at events like 'Converge', Comcast Spectacor is showcasing a commitment to incorporating cutting-edge technology. Sales professionals can leverage this by offering tech-related services, such as digital advertising solutions or interactive fan experiences, to align with Comcast's tech-forward approach.
Diversified Portfolio With ownership of multiple sports teams and a venture into T1 Entertainment & Sports, Comcast Spectacor has a diverse portfolio that opens up various sales avenues. Sales development representatives can explore tailored sponsorship packages, VIP experiences, or branded content opportunities across the spectrum of Comcast's sports ventures.