Authorized Partnerships The company serves as the authorized dealer and service provider for Precor and Peloton Commercial Equipment across a multi-state territory, presenting a stable channel for upsell and bundled service opportunities with established brands.

Full‑Service Solution Offerings extend beyond equipment to design consultations, installation, maintenance, and ongoing support, enabling cross-sell of end‑to‑end fitness space projects and recurring service revenue.

Mid‑Market Focus With 11-50 employees and annual revenue in the 10–25 million range, target mid-market gyms, corporate wellness spaces, and multi-site operators seeking premium brands and turnkey solutions.

Regional Expansion Territory coverage includes Washington, Oregon, Northern California, Utah, and Western Wyoming, indicating growth opportunities in diverse markets with high fitness adoption and potential facility upgrades.

Technology Stack Advantage Leverage e‑commerce and content capabilities (WooCommerce, WordPress) to showcase equipment bundles, financing options, and service packages, enabling digital lead capture and streamlined quoting for potential clients.