Strategic Partnerships Parting Stone has successfully partnered with several funeral homes and cremation services, such as John F. Tierney Funeral Home Inc., Mowell Funeral Home, and Cremation Service Inc. These partnerships present potential sales opportunities for providing solidification services through additional funeral home collaborations.

Investment from Industry Players The investment of $1 million from InvoCare Limited showcases industry confidence in Parting Stone. Leveraging this financial backing could lead to leveraging relationships and expanding offerings with other key players in the funeral and death care space.

Innovative Product Offering Parting Stone's innovative solidified remains technology offers a unique and compelling product to the death care industry. This differentiation can be promoted to funeral homes and customers seeking alternative memorialization options, potentially driving sales growth and market penetration.

Market Momentum The coverage of Parting Stone across multiple media outlets, including 'Shark Tank' and niche funeral industry sites, has generated visibility and interest in the company's offerings. Leveraging this momentum through targeted marketing campaigns could translate into increased sales and brand recognition.

Technology Advantage With a tech stack including BugSnag, Google, and LeadPages, Parting Stone demonstrates a commitment to leveraging technology in its operations and customer outreach. Highlighting the tech-driven aspects of the business can attract tech-savvy customers and position the company as a modern and forward-thinking choice in the death care industry.