Affordable display PeCO Products targets cost-conscious buyers in the trade show space with economical, high-quality displays and fast turnaround, presenting an opportunity to upsell bundled packages for large event programs and repeat customers.

Fast shipping edge Emphasize their ability to produce and ship quickly to capture urgent exhibit needs, offering a sales angle for last-minute booths, show cancellations, or rebooked events.

Digital integration Leverage their tech stack including Shopify and Google Ads to run targeted campaigns for trade shows, accessory bundles, and new display formats, plus retargeting to site visitors and cart abandoners.

Product line expansion Recent diversification into yard cards suggests potential cross-sell opportunities with event-related signage, seasonal promotions, and smaller promotional items that complement standard displays.

SMB-focused scale With a small employee base and $1M–$10M revenue, position PeCO as a scalable partner for small to mid-size exhibitors seeking turnkey display solutions, volume pricing, and repeat business programs.