Insights

Cross platform reach WRKSHP operates a cross-platform MMO (mobile and web) with a track record of high-visibility on app stores, suggesting opportunities to upsell cross-platform monetization services, analytics partnerships, and distribution collaborations across mobile and web ecosystems.

Strong user base momentum Battle Camp has achieved over 10 million downloads and sustained top-grossing positions in 100 countries, signaling a proven user acquisition engine and a receptive audience for scaleable live-ops, events-based monetization, and international market expansion services.

Ownership and quality focus The company emphasizes ownership, iterative improvement, and high craftsmanship, indicating receptiveness to engagement with premium tooling, developer productivity suites, performance optimization services, and long-term partnerships for live service upgrades.

Compact, experienced team With a 11-50 person team and a history of releasing numerous top-performing titles, there is potential for tailored solutions that maximize output efficiency, small-team development frameworks, and targeted outsourcing of specialized disciplines.

Financial capacity for partnerships Reported revenue in the $10M–$25M range places the company as a mid-sized partner with appetite for scalable investments, co-development deals, publishing opportunities, and strategic alliances with larger studios seeking collaboration on social or cross-platform experiences.

Similar companies to Pennypop

Pennypop's Email Address Formats

Pennypop uses at least 4 email formats:
Pennypop Email FormatsExamplePercentage
FirLast@pennypop.comJohDoe@pennypop.com
33%
First.Last@pennypop.comJohn.Doe@pennypop.com
34%
FirstLast@pennypop.comJohnDoe@pennypop.com
16%
First@pennypop.comJohn@pennypop.com
17%

Frequently Asked Questions

What is Pennypop's official website and social media links?

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Pennypop's official website is battlecamp.pennypop.com and has social profiles on LinkedIn.

How much revenue does Pennypop generate?

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As of November 2026, Pennypop's annual revenue is estimated to be $10M - $25M.

What is Pennypop's SIC code and NAICS code?

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Pennypop's SIC code is 7372 - Prepackaged Software and NAICS code is 5112 - Software Publishers.

How many employees does Pennypop have currently?

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As of November 2026, Pennypop has approximately 20 employees across 2 continents, including North America and Europe. Key team members include Marketing & Comm Remote Consultant: N. M. Explore Pennypop's employee directory with LeadIQ.

What industry does Pennypop belong to?

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Pennypop operates in the Computer Games industry.

What is Pennypop's email format?

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Pennypop's email format typically follows the pattern of FirLast@pennypop.com. Find more Pennypop email formats with LeadIQ.
Pennypop logo

Pennypop

Computer GamesCalifornia, United States11-50 Employees

Pennypop, now operating under the WRKSHP brand, is based in San Francisco, California and operates in the computer games industry. The company aims to connect people through play, delivering experiences that are simple, aesthetically focused, and highly social, while prioritizing teamwork, intellectual honesty, and craftsmanship. Its flagship title, Battle Camp, is a cross-platform MMO available on mobile and web that combines mechanics reminiscent of Pokemon, World of Warcraft, and Candy Crush. The game has exceeded 10 million downloads and has earned accolades such as the App Store Best Multiplayer Game and a top-100 grossing ranking in 100 countries across iOS and Android. The development team is described as about three dozen professionals spanning artists, designers, and developers, with a track record of shipping more than 50 top-25 applications and more than 35 million installations, including notable milestones such as the first social game to reach 10 million downloads, the first to hit #1 in the App Store, and the first to break into the top-5 grossing charts. The company targets players seeking social, large-scale experiences across mobile and web platforms, and positions itself as a mid-sized, experienced participant within the U.S. games industry, grounded in ownership of work and ongoing improvement.

Section iconCompany Overview

SIC Code
7372 - Prepackaged Software
NAICS Code
5112 - Software Publishers
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Pennypop's revenue is estimated to be in the range of $10M - $25M

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