Insights

Market Expansion Perfumerías Primor has demonstrated a strong growth trajectory with over 200 retail stores across Spain and expansion into Portugal, Italy, and France, coupled with a growing online presence. This indicates significant opportunities to tailor sales strategies for new markets and digital channels.

Brand Recognition The company has received numerous awards and recognitions including best perfumeries, online ranking, and social media engagement, suggesting a strong brand loyalty and consumer trust that can be leveraged for upselling and promotions.

Customer-Centric Approach Primor’s mission to offer high-quality products at affordable prices and its focus on innovation and talent position it as an attractive partner for collaborations or private label opportunities within the personal care sector.

Technological Engagement With a tech stack that includes AWS, PrestaShop, and marketing tools like SALESmanago and Crazy Egg, Primor is well-equipped to analyze customer data and optimize digital marketing efforts, opening avenues for targeted sales initiatives and personalized campaigns.

Competitive Edge As a top performer in ecommerce and retail awards within the perfumery industry and having consistently high engagement metrics, Primor presents a compelling opportunity for sales collaborations aimed at expanding product lines or entering new distribution channels aligned with its growth and innovation leadership.

Perfumerías Primor Tech Stack

Perfumerías Primor uses 8 technology products and services including Taboola, Crazy Egg, Amazon Web Services, and more. Explore Perfumerías Primor's tech stack below.

  • Taboola
    Advertising
  • Crazy Egg
    Analytics
  • Amazon Web Services
    Cloud Hosting
  • SALESmanago
    Customer Data Platforms
  • PrestaShop
    E-commerce
  • Chart.js
    Javascript Graphics
  • Mautic
    Marketing Automation
  • YouTube
    Video Players

Media & News

Perfumerías Primor's Email Address Formats

Perfumerías Primor uses at least 1 format(s):
Perfumerías Primor Email FormatsExamplePercentage
FirstLast@primor.euJohnDoe@primor.eu
89%
First.Last@primor.euJohn.Doe@primor.eu
6%
FirLast@primor.euJohDoe@primor.eu
3%
First@primor.euJohn@primor.eu
2%

Frequently Asked Questions

Where is Perfumerías Primor's headquarters located?

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Perfumerías Primor's main headquarters is located at Málaga, ES. The company has employees across 5 continents, including EuropeSouth AmericaNorth America.

What is Perfumerías Primor's official website and social media links?

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Perfumerías Primor's official website is primor.eu and has social profiles on LinkedIn.

What is Perfumerías Primor's NAICS code?

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Perfumerías Primor's NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does Perfumerías Primor have currently?

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As of October 2025, Perfumerías Primor has approximately 2.8K employees across 5 continents, including EuropeSouth AmericaNorth America. Key team members include Chief Operating Officer: A. A.Head Of Analytics At Primor: D. G. R.Director Creativo / Ux/Ui Manager: N. N.. Explore Perfumerías Primor's employee directory with LeadIQ.

What industry does Perfumerías Primor belong to?

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Perfumerías Primor operates in the Personal Care Product Manufacturing industry.

What technology does Perfumerías Primor use?

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Perfumerías Primor's tech stack includes TaboolaCrazy EggAmazon Web ServicesSALESmanagoPrestaShopChart.jsMauticYouTube.

What is Perfumerías Primor's email format?

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Perfumerías Primor's email format typically follows the pattern of FirstLast@primor.eu. Find more Perfumerías Primor email formats with LeadIQ.

When was Perfumerías Primor founded?

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Perfumerías Primor was founded in 1953.

Perfumerías Primor

Personal Care Product ManufacturingMálaga, Spain1001-5000 Employees

En Perfumerías Primor “Grandes marcas a pequeños precios” no es sólo nuestro lema, es nuestra misión. 

Somos una empresa familiar fundada en 1953 en Málaga que ha ido expandiéndose por toda España y dando el salto a Europa sin perder de vista nuestra esencia: ofrecer a nuestros clientes los mejores productos a precios asequibles. 

Porque la belleza y el cuidado deberían estar al alcance de todos, en Primor apostamos por la innovación y el talento. Una visión que nos ha llevado a ser un referente en el sector de la perfumería española y a cosechar distinciones como: 

-Mejor perfumería en el año 2008. 
-Mejor Perfumería en el año 2017.
-Mejor evolución en el año 2004.
-Reconocimientos indirectos por la OCU, como la perfumería con los mejores precios de España.
-3º de España en engagement en redes sociales en 1Q 2017. 
-Mejor perfumería selectiva en campaña Navidad 2016 por Google.
-Mejor Fórmula Comercial 2019. 
-TOP 1 Ecommerce de España en la categoría Perfumería & Beauty, desde 2016 hasta 2020. 
-Mejor Comercio y Mejor Comercio Online en la categoría de perfumerías 2023.

¡Pero nuestra misión no acaba aquí! Actualmente Perfumerías Primor consta de más de 200 tiendas ubicadas alrededor de toda la geografía española y llegando hasta Portugal, Italia y Francia. Un número que crece cada año junto con nuestra tienda online. 

Innovación, calidad y vanguardia para consolidar un legado positivo en el sector y la sociedad. Y tú, ¿nos conoces ya? ¡Os esperamos primosoros! ❤️🖤

Section iconCompany Overview

Headquarters
Málaga, ES
Website
primor.eu
NAICS Code
32562 - Toilet Preparation Manufacturing
Founded
1953
Employees
1001-5000

Section iconMedia & News

Section iconFunding & Financials

  • $50M$100M

    Perfumerías Primor's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Perfumerías Primor's revenue is estimated to be in the range of $50M$100M

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