Innovative Technology Expansion Perion DOOH is continuously expanding its technological capabilities with recent launches like the DOOH Player, CMS solution, and Performance CTV Solution. This provides opportunities to partner with brands seeking integrated, full-stack advertising platforms that streamline campaign management and enhance digital signage effectiveness.
Strong Market Position With a revenue range of up to a billion dollars and a strategic focus on programmatic advertising and retail media, Perion DOOH presents a compelling prospect for advertisers and media owners looking to leverage a scalable and innovative ad platform to reach broad audiences through digital signage.
Strategic Partnerships Collaborations with companies like NoviSign and Laserwall demonstrate Perion’s openness to partnership, opening avenues for sales teams to introduce integrated solutions that enhance existing digital signage infrastructure and unlock new monetization channels.
Growth in Digital Signage Recent launches and partnerships signify a clear push into programmatic DOOH and retail markets, making Perion an attractive partner for organizations seeking advanced digital signage solutions coupled with sophisticated audience targeting and analytics.
Investment and Industry Engagement Participation in major industry events and focus on cutting-edge solutions suggest strong industry presence and growth potential, offering sales opportunities to collaborate with a company that is actively shaping the future of digital advertising and supply chain optimization.