Insights

Expanding International Presence With recent office expansions to Los Angeles and entry into the US market, Petal & Pup is actively growing its global footprint. This presents opportunities to offer localized marketing solutions, distribution partnerships, or tailored product collections to support their international expansion efforts.

Strong Brand Legacy Celebrating a decade of operation and launching a new collection inspired by native Australian flora, Petal & Pup is emphasizing brand heritage and exclusive product lines. Collaborations, limited editions, and regional storytelling could resonate well with their brand identity to boost sales.

Digital Engagement Strategy Utilizing a tech stack that includes reviews platforms, retail optimization tools, and social media integration, Petal & Pup shows a focus on digital customer engagement. Opportunities exist to deepen their e-commerce experience through innovative marketing tools or personalized customer engagement solutions.

Financial Growth Potential With revenue estimates between $50M and $100M and a sizable employee base, Petal & Pup is positioned for growth. Business opportunities could include supply chain enhancements, premium product collaborations, or expanding into niche markets to accelerate revenue streams.

Market Differentiation Their focus on celebrating community, femininity, and vibrant Australian culture provides a unique positioning in the retail space. Partnering on brand activations, influencer collaborations, or experiential marketing could reinforce their market positioning and attract new customer segments.

Petal & Pup Tech Stack

Petal & Pup uses 8 technology products and services including Open Graph, Webpack, Azure Edge Network, and more. Explore Petal & Pup's tech stack below.

  • Open Graph
    Content Management System
  • Webpack
    Development
  • Azure Edge Network
    Miscellaneous
  • Yotpo Reviews
    Online Review Management
  • Yotpo
    Online Review Management
  • Yieldify
    Personalization
  • Attentive
    Personalization
  • Pinterest
    Visual And User Generated Content Marketing

Petal & Pup's Email Address Formats

Petal & Pup uses at least 1 format(s):
Petal & Pup Email FormatsExamplePercentage
First@petalandpup.comJohn@petalandpup.com
35%
First.Last@petalandpup.comJohn.Doe@petalandpup.com
25%
FirstL@petalandpup.comJohnD@petalandpup.com
5%
First@petalandpup.comJohn@petalandpup.com
35%

Frequently Asked Questions

Where is Petal & Pup's headquarters located?

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Petal & Pup's main headquarters is located at Queensland, Australia AU. The company has employees across 3 continents, including OceaniaNorth AmericaAsia.

What is Petal & Pup's official website and social media links?

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Petal & Pup's official website is petalandpup.com and has social profiles on LinkedIn.

What is Petal & Pup's NAICS code?

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Petal & Pup's NAICS code is 44-45 - Retail Trade.

How many employees does Petal & Pup have currently?

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As of October 2025, Petal & Pup has approximately 82 employees across 3 continents, including OceaniaNorth AmericaAsia. Key team members include Vp Finance And Operations: D. P.Head Of Global Product Development, Design And Sourcing: D. T.Director Of Operations: C. F.. Explore Petal & Pup's employee directory with LeadIQ.

What industry does Petal & Pup belong to?

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Petal & Pup operates in the Retail industry.

What technology does Petal & Pup use?

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Petal & Pup's tech stack includes Open GraphWebpackAzure Edge NetworkYotpo ReviewsYotpoYieldifyAttentivePinterest.

What is Petal & Pup's email format?

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Petal & Pup's email format typically follows the pattern of First@petalandpup.com. Find more Petal & Pup email formats with LeadIQ.

When was Petal & Pup founded?

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Petal & Pup was founded in 2014.

Petal & Pup

RetailAustralia, Australia51-200 Employees

Aussie Born, Loved Everywhere

At Petal & Pup, we believe that life is a vibrant tapestry woven with threads of joy, friendship, and shared experiences. We celebrate the power of community – the laughter shared with girlfriends, the unwavering support of family, and the uplifting spirit that arises when we as women come together.

Founded in Australia and deeply rooted in its laid-back, open-minded and optimistic culture, we embrace this vibrant spirit. With bold colors, playful prints, and effortless silhouettes that radiate femininity and confidence, our collections are designed to make you feel good, both inside and out, and encourage you to immerse yourself in our "no worries" attitude and live life to the fullest.

We want to help you celebrate every moment – the spontaneous picnics, those rooftop cocktails, your friend’s engagement party, or a cozy bonfire night. We encourage you to step outside, say ‘yes’ to that experience, and savor every precious moment, just like we do in Australia.

Celebrate It All with Petal & Pup

Section iconCompany Overview

Headquarters
Queensland, Australia AU
NAICS Code
44-45 - Retail Trade
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    Petal & Pup's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Petal & Pup's revenue is estimated to be in the range of $50M$100M

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