Next Gen Sequencing Services Phalanx Biotech Group recently added Next Generation Sequencing Services (NGS) to its offerings. This presents an opportunity to target customers looking for advanced genomics services beyond traditional microarrays.

Comprehensive Expression Analysis Phalanx Biotech Group's service specialists provide comprehensive services encompassing sample preparation, expression analysis, and qPCR validation. This full-service approach can appeal to customers seeking end-to-end solutions in genomics research.

Affordable Microarrays With the OneArray® line of high-quality and affordable microarrays, Phalanx Biotech Group offers a cost-effective solution for expression profiling of whole genomes, microRNA, and custom targets. This competitive pricing can attract budget-conscious customers in need of genomics research tools.

Diverse Customer Base Phalanx Biotech Group serves academic, pharmaceutical, and biotech communities globally. By targeting these diverse customer segments, sales teams can tap into multiple verticals and expand the company's market reach.

Medium-Sized Company Advantage With 51-200 employees and revenue in the $10M - $50M range, Phalanx Biotech Group falls within the medium-sized company category. Leveraging the agility and personalized service often associated with mid-sized firms, sales personnel can offer tailored solutions and build strong customer relationships.