Insights

Market Reach Planeta Sport operates a large multi-brand sports retail network with over 100 stores in more than 60 cities in Serbia, suggesting strong regional market penetration and cross-store sales potential for bundled brand promotions and loyalty programs.

Ecommerce Synergy The presence of ePlaneta as an independent online platform alongside physical stores indicates a dual-channel model ripe for omnichannel campaigns, digital catalog integrations, and accelerated online-to-offline sales initiatives.

Brandful Inventory With a focus on renowned global brands and ongoing product quality improvements, there are opportunities to partner for exclusive drops, co-branded promotions, and targeted seasonal campaigns that leverage brand demand across Serbia.

Tech Enablement Adoption of technologies such as PHP, Bootstrap, and analytics tools (Hotjar, TikTok Pixel) signals readiness for data-driven marketing, personalized experiences, and influencer-driven promotions on social platforms to boost traffic and conversion.

Growth Readiness Revenue range indicates a scalable mid-market player open to strategic partnerships, supplier financing, or channel expansion initiatives with modernized logistics, store-in-store concepts, or regional distribution deals to accelerate growth.

Planeta Sport Tech Stack

Planeta Sport uses 8 technology products and services including TikTok Pixel, Hotjar, Cart Functionality, and more. Explore Planeta Sport's tech stack below.

  • TikTok Pixel
    Analytics
  • Hotjar
    Analytics
  • Cart Functionality
    E-commerce
  • iGoDigital
    Personalization
  • PHP
    Programming Languages
  • X-XSS-Protection
    Security
  • Bootstrap
    UI Frameworks
  • CivicTheme
    UI Frameworks

Planeta Sport's Email Address Formats

Planeta Sport uses at least 1 format(s):
Planeta Sport Email FormatsExamplePercentage
First.Last@planetasport.rsJohn.Doe@planetasport.rs
100%

Frequently Asked Questions

What is Planeta Sport's official website and social media links?

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Planeta Sport's official website is planetasport.rs and has social profiles on LinkedIn.

How much revenue does Planeta Sport generate?

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As of July 2026, Planeta Sport's annual revenue is estimated to be $100M - $250M.

What is Planeta Sport's SIC code NAICS code?

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Planeta Sport's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 44-45 - Retail Trade.

How many employees does Planeta Sport have currently?

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As of July 2026, Planeta Sport has approximately 346 employees across 4 continents, including EuropeSouth AmericaNorth America. Key team members include Chief Marketing Officer: I. G.Chief Information Officer: S. G.Chief Operating Officer: V. K.. Explore Planeta Sport's employee directory with LeadIQ.

What industry does Planeta Sport belong to?

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Planeta Sport operates in the Retail industry.

What technology does Planeta Sport use?

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Planeta Sport's tech stack includes TikTok PixelHotjarCart FunctionalityiGoDigitalPHPX-XSS-ProtectionBootstrapCivicTheme.

What is Planeta Sport's email format?

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Planeta Sport's email format typically follows the pattern of First.Last@planetasport.rs. Find more Planeta Sport email formats with LeadIQ.
Planeta Sport logo

Planeta Sport

RetailCentral Serbia, Serbia201-500 Employees

Planeta Sport is a Belgrade-based retail group founded in 2003, operating through two concepts: Planeta Sport and ePlaneta. It is described as one of the fastest-developing retail companies in Serbia and is trusted by customers and partners. Planeta Sport runs a broad network of multibrand sports equipment stores, with more than 100 specialized outlets across over 60 cities in Serbia. The company aims to make globally recognized brands accessible and to connect sports with the lifestyle these brands embody, while continually improving the quality, designs, and modern cuts of its products, and offering clothing and accessories for various occasions.

ePlaneta operates as an independent online store that aggregates items from a wide range of categories. Its stated objective is to offer the widest selection of everyday and work items at a favorable price and with a strong user experience. It also seeks to enable partners to sell their goods quickly and easily through flexible business models. The group is based in Belgrade, Central Serbia, and functions as a mid-sized employer with several hundred employees.

Section iconCompany Overview

SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
44-45 - Retail Trade
Employees
201-500

Section iconFunding & Financials

  • $100M - $250M

    Planeta Sport's revenue is estimated to be in the range of $100M - $250M

Section iconFunding & Financials

  • $100M - $250M

    Planeta Sport's revenue is estimated to be in the range of $100M - $250M

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