Insights

Expanding Retail Presence With over 100 specialized stores across more than 60 Serbian cities, Planeta Sport has a strong regional footprint, providing multiple opportunities for upselling and cross-promotional campaigns targeting sports enthusiasts and lifestyle consumers.

Diversified Product Offering Planeta Sport combines sports equipment, apparel, and lifestyle accessories, creating potential for collaborative marketing strategies and exclusive product partnerships that appeal to a broad customer base interested in sports and active lifestyles.

Robust Online Platform The presence of ePlaneta as a dedicated online store allows for targeted digital marketing efforts, personalized promotions, and expansion of online sales channels to reach customers beyond geographical limitations.

Growing Revenue Potential With revenues estimated between 100 and 250 million dollars, there is significant room for growth, especially through strategic partnerships, expanding product categories, and enhancing e-commerce capabilities to boost sales.

Tech-Driven Customer Engagement Utilizing tools like Facebook Pixel and Microsoft Clarity indicates a focus on digital analytics and targeted advertising, opening avenues to improve customer segmentation, loyalty programs, and personalized marketing efforts for increased conversions.

Planeta Sport Tech Stack

Planeta Sport uses 8 technology products and services including Facebook Pixel, Microsoft Clarity, Cart Functionality, and more. Explore Planeta Sport's tech stack below.

  • Facebook Pixel
    Analytics
  • Microsoft Clarity
    Analytics
  • Cart Functionality
    E-commerce
  • iGoDigital
    Personalization
  • PHP
    Programming Languages
  • X-XSS-Protection
    Security
  • CivicTheme
    UI Frameworks
  • Bootstrap
    UI Frameworks

Media & News

Planeta Sport's Email Address Formats

Planeta Sport uses at least 1 format(s):
Planeta Sport Email FormatsExamplePercentage
First.Last@planetasport.rsJohn.Doe@planetasport.rs
50%
First.Last@planetasport.rsJohn.Doe@planetasport.rs
50%

Frequently Asked Questions

Where is Planeta Sport's headquarters located?

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Planeta Sport's main headquarters is located at 14 Ulica Timocka Belgrade, Central Serbia 11080 Serbia. The company has employees across 4 continents, including EuropeSouth AmericaNorth America.

What is Planeta Sport's official website and social media links?

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Planeta Sport's official website is planetasport.rs and has social profiles on LinkedIn.

What is Planeta Sport's SIC code NAICS code?

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Planeta Sport's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 44-45 - Retail Trade.

How many employees does Planeta Sport have currently?

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As of February 2026, Planeta Sport has approximately 325 employees across 4 continents, including EuropeSouth AmericaNorth America. Key team members include Chief Marketing Officer: I. G.Chief Information Officer: S. G.Chief Operating Officer: V. K.. Explore Planeta Sport's employee directory with LeadIQ.

What industry does Planeta Sport belong to?

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Planeta Sport operates in the Retail industry.

What technology does Planeta Sport use?

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Planeta Sport's tech stack includes Facebook PixelMicrosoft ClarityCart FunctionalityiGoDigitalPHPX-XSS-ProtectionCivicThemeBootstrap.

What is Planeta Sport's email format?

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Planeta Sport's email format typically follows the pattern of First.Last@planetasport.rs. Find more Planeta Sport email formats with LeadIQ.

Planeta Sport

RetailCentral Serbia, Serbia201-500 Employees

Founded in 2003, Planeta Sport D.O.O. with it's two business concepts, Planeta Sport and ePlaneta, represents the one of the fatest developing retail companies in Serbia, trusted by both customers and partners.
Planeta Sport is one of the leading retail chains of multibrand sports equipment, with over 100 specialized stores in more than 60 cities throughout Serbia. 
The company's goal is to make renowned global brands accessible to everyone. We want to bring closer to everyone not only sports, but also the entire lifestyle that these brands carry within themselves. Year after year, we improve the quality of our products, we strive for more interesting designs and more modern cuts. In addition to sports clothing and footwear, we also offer a large selection of clothing and accessories for a variety of occasions. 
ePlaneta is an indepentent internet store, a platform that sells items from a wide variety of categories. ePlaneta's mission is to sell the widest range of commercial items needed for everyday life and work, at a good price and with a great user experience, as well as to enable partners to easily and quickly sell their goods through the choice of the desired business model.

Section iconCompany Overview

Headquarters
14 Ulica Timocka Belgrade, Central Serbia 11080 Serbia
SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
44-45 - Retail Trade
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $100M$250M

    Planeta Sport's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Planeta Sport's revenue is estimated to be in the range of $100M$250M

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