Insights

Multibrand Network Planeta Sport operates a large multibrand retail network with over 100 specialized stores across more than 60 cities in Serbia, presenting a broad market access opportunity for partner brands and suppliers seeking wide regional exposure.

ePlaneta Platform The independent ePlaneta online store complements physical retail and offers a scalable channel to reach customers directly, suggesting opportunities for partners to expand e-commerce and dropship capabilities or collaborate on digital marketing.

Regional Leadership As one of Serbia's fastest-growing retail players with a focus on global sport and lifestyle brands, there is potential to propose exclusive distribution, regional launches, or co-brand campaigns to strengthen market share against incumbents.

Technology Usage Active adoption of digital tools (Magento, Klevu, analytics pixels) indicates readiness for enhanced online merchandising, personalized promotions, and data-driven sales initiatives that could be extended to new brands or product categories.

Growth Readiness Strong revenue scale and an expansive store footprint imply capacity for partnerships in marketing collaborations, private-label opportunities, and wholesale programs to accelerate revenue growth with aligned incentives.

Planeta Sport Tech Stack

Planeta Sport uses 8 technology products and services including TikTok Pixel, Hotjar, Cart Functionality, and more. Explore Planeta Sport's tech stack below.

  • TikTok Pixel
    Analytics
  • Hotjar
    Analytics
  • Cart Functionality
    E-commerce
  • iGoDigital
    Personalization
  • PHP
    Programming Languages
  • X-XSS-Protection
    Security
  • Bootstrap
    UI Frameworks
  • CivicTheme
    UI Frameworks

Media & News

Planeta Sport's Email Address Formats

Planeta Sport uses at least 1 format(s):
Planeta Sport Email FormatsExamplePercentage
First.Last@planetasport.rsJohn.Doe@planetasport.rs
100%

Frequently Asked Questions

What is Planeta Sport's official website and social media links?

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Planeta Sport's official website is planetasport.rs and has social profiles on LinkedIn.

What is Planeta Sport's SIC code NAICS code?

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Planeta Sport's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 44-45 - Retail Trade.

How many employees does Planeta Sport have currently?

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As of July 2026, Planeta Sport has approximately 346 employees across 4 continents, including EuropeSouth AmericaNorth America. Key team members include Chief Marketing Officer: I. G.Chief Information Officer: S. G.Chief Operating Officer: V. K.. Explore Planeta Sport's employee directory with LeadIQ.

What industry does Planeta Sport belong to?

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Planeta Sport operates in the Retail industry.

What technology does Planeta Sport use?

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Planeta Sport's tech stack includes TikTok PixelHotjarCart FunctionalityiGoDigitalPHPX-XSS-ProtectionBootstrapCivicTheme.

What is Planeta Sport's email format?

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Planeta Sport's email format typically follows the pattern of First.Last@planetasport.rs. Find more Planeta Sport email formats with LeadIQ.
Planeta Sport logo

Planeta Sport

RetailCentral Serbia, Serbia201-500 Employees

Planeta Sport is a Belgrade-based retail group founded in 2003, operating through two concepts: Planeta Sport and ePlaneta. It is described as one of the fastest-developing retail companies in Serbia and is trusted by customers and partners. Planeta Sport runs a broad network of multibrand sports equipment stores, with more than 100 specialized outlets across over 60 cities in Serbia. The company aims to make globally recognized brands accessible and to connect sports with the lifestyle these brands embody, while continually improving the quality, designs, and modern cuts of its products, and offering clothing and accessories for various occasions.

ePlaneta operates as an independent online store that aggregates items from a wide range of categories. Its stated objective is to offer the widest selection of everyday and work items at a favorable price and with a strong user experience. It also seeks to enable partners to sell their goods quickly and easily through flexible business models. The group is based in Belgrade, Central Serbia, and functions as a mid-sized employer with several hundred employees.

Section iconCompany Overview

SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
44-45 - Retail Trade
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $100M$250M

    Planeta Sport's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Planeta Sport's revenue is estimated to be in the range of $100M$250M

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