Market Position Plunkett Distributing operates in a competitive wholesale beverage distribution sector alongside major players with large revenues and extensive workforce, indicating a significant market presence and potential for growth through strategic partnerships.

Revenue Potential With an annual revenue ranging between 1 million and 10 million dollars and a small team, there are opportunities to expand product offerings and enhance sales channels to boost revenue streams.

Digital Engagement The company's utilization of advanced web technologies such as Google Analytics and Google Tag Manager suggests a focus on online engagement and marketing effectiveness, opening avenues for targeted digital sales campaigns.

Supply Chain Potential Located in Tulsa, Oklahoma, Plunkett Distributing can leverage regional distribution advantages and relationships with suppliers to penetrate local markets more effectively or expand geographically.

Technology Leverage Using cloud services like AWS and robust web infrastructure indicates operational agility, which can be further harnessed to integrate new sales tools, improve customer data management, and enhance B2B sales approaches.