Expanding leadership Recent leadership change with Alan Verdun appointed CEO presents an opportunity to engage on strategic retail agency partnerships, new vision alignment, and potential fresh client wins through leadership-driven initiatives.

Growth and scope Revenue aligned between 50M and 100M signals a mid-market footprint with scale potential for expanded services, cross-selling across the three interdisciplinary groups, and deeper vendor-brand collaboration opportunities.

Partnership momentum Active collaboration with the New Voices Foundation indicates openness to social impact programs and retailer innovation initiatives, offering conversation starters for joint pilots, sponsorships, or co-branded retail experiments.

Digital readiness Tech stack including HubSpot Analytics and modern web infrastructure suggests receptiveness to data-driven marketing, CRM enhancements, and performance marketing services to drive client product launches.

Market positioning Operating across 40 categories with a unified “one roof” model positions the firm as a versatile partner for retailers seeking end-to-end support, ideal for multi-category campaigns, vendor alignment, and scalable sales programs.