Primary Intelligence
Software DevelopmentArizona, United States11-50 Employees
Primary Intelligence, now part of Corporate Visions, is a software development company based in Mesa, Arizona. It delivered a Win-Loss Analysis platform, TruVoice, that automates the collection and analysis of buyer feedback to reveal the drivers behind sales opportunities. Since 2000, the offering has supported clients across more than 30 industries, helping them understand buyer behavior and refine strategies. By surfacing insights directly from buyers, the platform informs sales and marketing efforts, supports coaching, and aims to optimize the buying experience. Corporate Visions announced a strategic partnership with Skillcraft in 2025 as part of its ongoing expansion.