Insights

Rapid Store Expansion Pure Hockey's consistent growth with over 80 stores across 26 states and recent openings in Ohio, Nevada, California, and Washington indicate ongoing market penetration, offering opportunities to target regions with expanding retail footprints and localized marketing strategies.

Growing E-commerce Presence Operating two e-commerce sites alongside physical stores suggests a strong omnichannel approach, providing avenues to upsell, cross-sell, and offer personalized promotions to online shoppers.

Strategic Acquisitions The acquisition of JT's Slap Shot demonstrates a willingness to expand market share through strategic purchases, indicating potential for partnerships or targeted outreach to similar niche retailers or online platforms.

Market Leadership As the official retailer for USA Hockey and a partner in the NHL/NHLPA's Learn to Play Program, Pure Hockey holds a prominent position, creating opportunities to collaborate on marketing campaigns, exclusive product lines, and youth engagement initiatives.

Financial Growth Opportunities With revenues estimated between 50 to 100 million dollars and a focus on expanding store locations, there is potential to explore additional sales channels, sponsorships, and private-label product development to capitalize on the company's steady financial health.

Similar companies to Pure Hockey

Pure Hockey Tech Stack

Pure Hockey uses 8 technology products and services including Criteo, Calendly, NoFraud, and more. Explore Pure Hockey's tech stack below.

  • Criteo
    Advertising
  • Calendly
    Appointment Scheduling
  • NoFraud
    Fraud Detection And Prevention
  • Google Cloud
    Infrastructure As A Service
  • Prototype
    Javascript Frameworks
  • Kibo Personalization
    Personalization
  • Gravity Forms
    Web Platform Extensions
  • Twitter
    Widgets

Media & News

Pure Hockey's Email Address Formats

Pure Hockey uses at least 1 format(s):
Pure Hockey Email FormatsExamplePercentage
FLast@purehockey.comJDoe@purehockey.com
80%
FirstLast@purehockey.comJohnDoe@purehockey.com
9%
First.Last@purehockey.comJohn.Doe@purehockey.com
9%
FirLast@purehockey.comJohDoe@purehockey.com
2%

Frequently Asked Questions

Where is Pure Hockey's headquarters located?

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Pure Hockey's main headquarters is located at 89 Cross Street, Holliston, MA 01746, US. The company has employees across 1 continents, including North America.

What is Pure Hockey's phone number?

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You can contact Pure Hockey's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Pure Hockey's official website and social media links?

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Pure Hockey's official website is purehockey.com and has social profiles on LinkedIn.

What is Pure Hockey's SIC code NAICS code?

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Pure Hockey's SIC code is 5941 - Sporting Goods Stores and Bicycle Shops NAICS code is 44-45 - Retail Trade.

How many employees does Pure Hockey have currently?

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As of October 2025, Pure Hockey has approximately 1K employees across 1 continents, including North America. Key team members include Chief Operating Officer: E. N.Chief Technology Officer: B. W.Vice President And Principal Surveyor: W. H.. Explore Pure Hockey's employee directory with LeadIQ.

What industry does Pure Hockey belong to?

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Pure Hockey operates in the Retail industry.

What technology does Pure Hockey use?

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Pure Hockey's tech stack includes CriteoCalendlyNoFraudGoogle CloudPrototypeKibo PersonalizationGravity FormsTwitter.

What is Pure Hockey's email format?

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Pure Hockey's email format typically follows the pattern of FLast@purehockey.com. Find more Pure Hockey email formats with LeadIQ.

When was Pure Hockey founded?

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Pure Hockey was founded in 1994.
Pure Hockey

Pure Hockey

RetailUnited States1001-5000 Employees

Pure Hockey is headquartered outside of Boston, MA. The company was founded in 1994 and was acquired by David Nectow and Sal Tiano in 2008. Nectow and Tiano started their hockey business in 2002 with the purchase of one hockey retail store in Massachusetts. Pure Hockey has since expanded organically and through strategic acquisitions and now operates two ecommerce sites and over 80 stores in 26 states across the U.S. under the Pure Hockey and Pure Goalie brands. Pure Hockey is the Official Hockey Equipment Retailer of USA Hockey and the Retail Partner of the NHL/NHLPA's Learn to Play Program.

Section iconCompany Overview

Headquarters
89 Cross Street, Holliston, MA 01746, US
Phone number
SIC Code
5941 - Sporting Goods Stores and Bicycle Shops
NAICS Code
44-45 - Retail Trade
Founded
1994
Employees
1001-5000

Section iconFunding & Financials

  • $50M$100M

    Pure Hockey's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Pure Hockey's revenue is estimated to be in the range of $50M$100M

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