Insights

Market Alignment PURE Insurance serves a high-net-worth client base focused on protecting valuable assets such as homes, jewelry, and artwork, presenting opportunities to tailor premium supplemental services or advanced estate planning solutions.

Strong Growth With at least 15 percent annual growth since inception and a membership exceeding 100,000 affluent individuals and families, the company demonstrates a proven appetite for innovative, value-driven insurance offerings, signaling room for expanding premium products.

Brand Differentiation PURE’s emphasis on transparency, fairness, and exceptional service creates a compelling value proposition, ideal for positioning additional customer engagement tools, customized digital experiences, or loyalty programs.

Technological Edge Although specific tech stack details are not provided, the company's growth and focus on service suggest potential opportunities to introduce or enhance digital platforms, AI-powered client servicing, and data analytics to further increase client satisfaction.

Parent Company Strength As part of the Tokio Marine Group with substantial financial backing, PURE is well-positioned to invest in innovative insurance solutions, strategic partnerships, or expanded market outreach to target high-value clients across all states.

PURE Insurance Tech Stack

Media & News

PURE Insurance's Email Address Formats

PURE Insurance uses at least 2 format(s):
PURE Insurance Email FormatsExamplePercentage
FLast@pureinsurance.comJDoe@pureinsurance.com
90%
First.Last@pureinsurance.comJohn.Doe@pureinsurance.com
8%
FiLast@pureinsurance.comJoDoe@pureinsurance.com
1%
First.Middle@pureinsurance.comJohn.Michael@pureinsurance.com
1%

Frequently Asked Questions

Where is PURE Insurance's headquarters located?

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PURE Insurance's main headquarters is located at 44 South Broadway, Suite 301. The company has employees across 4 continents, including North AmericaEuropeAsia.

What is PURE Insurance's phone number?

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You can contact PURE Insurance's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is PURE Insurance's official website and social media links?

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PURE Insurance's official website is pureins.co and has social profiles on LinkedIn.

What is PURE Insurance's NAICS code?

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PURE Insurance's NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does PURE Insurance have currently?

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As of December 2025, PURE Insurance has approximately 1.2K employees across 4 continents, including North AmericaEuropeAsia. Key team members include Ceo: M. L.Chief Information Security Officer: A. R.Chief Technology Officer: H. M.. Explore PURE Insurance's employee directory with LeadIQ.

What industry does PURE Insurance belong to?

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PURE Insurance operates in the Insurance industry.

What is PURE Insurance's email format?

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PURE Insurance's email format typically follows the pattern of FLast@pureinsurance.com. Find more PURE Insurance email formats with LeadIQ.

PURE Insurance

InsuranceNew York, United States1001-5000 Employees

PURE is a specialty property and casualty insurer dedicated to helping a membership of responsible people protect high value homes, jewelry, artwork and other fine assets.

We opened for business more than 15 years ago with the goal of offering something different in the insurance space: a company focused on promoting transparency, alignment of interests and doing what’s right. Our focus helps to keep premiums fair and service astonishingly good.

After growing at least 15% year over year since inception, we are the most awarded insurer in our category, offering coverage in all 50 states. Today, our membership is made up of more than 100,000 financially successful individuals and families and continues to grow sustainably.

Privilege Underwriters, Inc., our holding company, is a member of the Tokio Marine Group, one of the largest and most respected insurers in the world with nearly $40 billion in net assets. 

#LoveYourInsurance #JoinTheClub

Section iconCompany Overview

Headquarters
44 South Broadway, Suite 301
Phone number
Website
pureins.co
NAICS Code
524 - Insurance Carriers and Related Activities
Employees
1001-5000

Section iconMedia & News

Section iconFunding & Financials

  • $1B$10B

    PURE Insurance's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    PURE Insurance's revenue is estimated to be in the range of $1B$10B

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