Sustainable differentiation Leverage Rabbie’s B Corp status and small-group, locally anchored experiences to position as a sustainable travel partner for agencies and corporate clients seeking responsible tourism offerings.

European expansion Capitalise on recent expansion into select regions of mainland Europe including Italy and Switzerland to upsell cross-border itineraries and collaborative packages for DMCs and tour operators.

Quality assurance Highlight high customer satisfaction metrics (Trustpilot rating, TripAdvisor award, high NPS) to earn trust with enterprise clients seeking reliable, agency-friendly product with guaranteed departures.

Agent partnerships Promote competitive commissions, dedicated trade support, training, and bespoke advice to travel agents and B2B partners as a primary channel for growth and channel diversification.

Private & corporate options Position private tours for businesses, DMCs, and corporate travel planners as a scalable solution, offering logistics and storytelling expertise to secure larger group bookings and recurring contracts.