Market Coverage Reeder Asset Management operates across a broad geographical area in Northern Utah, including Salt Lake City and neighboring counties, offering extensive local market knowledge which can be leveraged to target property owners seeking local expertise.

Customer Focus With a strong emphasis on attracting and retaining quality tenants to reduce turnover, there is an opportunity to offer tenant engagement and retention solutions, such as digital marketing or tenant services platforms, to enhance revenue streams.

Growth Potential Having launched a dedicated property management arm in 2020 and managing mid-sized revenue between 10 and 25 million dollars, the company is positioned for expansion, making it receptive to technology and service solutions that support scaling operations.

Digital Presence Reeder Asset Management utilizes various online tools and platforms including website, SEO, and social media, indicating openness to digital marketing services, website optimization, and technology integrations to improve client outreach and operational efficiency.

Industry Positioning As a family-owned business in a competitive market with industry peers like Marcus & Millichap and Colliers International, there is potential to introduce innovative property management and asset optimization technologies to strengthen market positioning and attract more property owners.