Insights

Global Market Presence REPLAY operates in over 50 countries with a strong retail footprint of 120 single-brand stores and around 3,000 multi-brand points of sale, indicating substantial international distribution channels ripe for expanding exclusive collaborations or dedicated marketing campaigns.

Mid-Range Revenue With annual revenues estimated between 50 and 100 million dollars and a workforce of up to 1,000 employees, REPLAY presents an appealing target for mid-market fashion technology solutions, supply chain enhancements, and digital engagement tools tailored to similar-sized brands.

Fashion Innovation Focus REPLAY’s emphasis on innovative style, Italian design, and denim expertise suggests opportunities to offer product development platforms, sustainable fabric solutions, or advanced manufacturing technologies to support their premium casual wear offerings.

Digital Engagement Potential The company's current tech stack, including tools like Hotjar, Fastly, and New Relic, indicates an active commitment to digital engagement and e-commerce optimization, opening doors for advanced analytics, personalization, or site performance solutions to enhance online sales and customer experience.

Industry Positioning As a prominent player in the denim and casualwear sector with established global distribution, REPLAY is positioned for strategic partnerships involving sustainable materials, smart retail solutions, or innovative branding platforms to strengthen its market differentiation and customer loyalty initiatives.

REPLAY Tech Stack

REPLAY uses 8 technology products and services including Hotjar, Fastly, Cloudflare, and more. Explore REPLAY's tech stack below.

  • Hotjar
    Analytics
  • Fastly
    Content Delivery Network
  • Cloudflare
    Content Management System
  • JSON-LD
    Javascript Frameworks
  • Alpine.js
    Javascript Frameworks
  • UPS
    Logistics
  • New Relic
    Real User Monitoring
  • HTTP/3
    Web & Portal Technology

REPLAY's Email Address Formats

REPLAY uses at least 2 format(s):
REPLAY Email FormatsExamplePercentage
First.Last@replayjeans.comJohn.Doe@replayjeans.com
87%
FirstLast@replayjeans.comJohnDoe@replayjeans.com
6%
Last.First@replayjeans.comDoe.John@replayjeans.com
4%
FLast@replayjeans.comJDoe@replayjeans.com
3%
LastF@bit.lyDoeJ@bit.ly
87%
First.Last@bit.lyJohn.Doe@bit.ly
9%
First@bit.lyJohn@bit.ly
3%
Last@bit.lyDoe@bit.ly
1%

Frequently Asked Questions

Where is REPLAY's headquarters located?

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REPLAY's main headquarters is located at 1 Viaduct Marcoai Mareno di Piave, Veneto 31010 Italy. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is REPLAY's stock symbol?

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REPLAY is a publicly traded company; the company's stock symbol is RPLA.

What is REPLAY's official website and social media links?

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REPLAY's official website is bit.ly and has social profiles on LinkedIn.

How much revenue does REPLAY generate?

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As of April 2026, REPLAY's annual revenue is estimated to be $12B.

What is REPLAY's NAICS code?

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REPLAY's NAICS code is 313 - Textile Mills.

How many employees does REPLAY have currently?

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As of April 2026, REPLAY has approximately 824 employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Ceo: C. N.Chief Executive Officer: S. S.Cfo Germany: A. S.. Explore REPLAY's employee directory with LeadIQ.

What industry does REPLAY belong to?

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REPLAY operates in the Textile Manufacturing industry.

What technology does REPLAY use?

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REPLAY's tech stack includes HotjarFastlyCloudflareJSON-LDAlpine.jsUPSNew RelicHTTP/3.

What is REPLAY's email format?

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REPLAY's email format typically follows the pattern of First.Last@replayjeans.com. Find more REPLAY email formats with LeadIQ.

When was REPLAY founded?

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REPLAY was founded in 1981.

REPLAY

Textile ManufacturingVeneto, Italy501-1000 Employees

Established in 1981, Fashion Box S.p.A. is now one of the leading international companies in the denim sector. The Italian Group which is based in Asolo (Treviso) creates, promotes and distributes men’s, women’s and children’s casual wear, accessories and footwear.

It trades under the brands REPLAY, REPLAY&SONS, WE ARE REPLAY.

The company’s mission has always been to excel in its innovative style, characteristic Italian design and superior quality of its products; the skill and expertise gained in the production of denim, in particular, is a special, unique asset to the Group.

The Group operates in all European markets, the Middle East, Asia, America and Africa with products sold in over 50 nations. 
The Replay single-brand stores are 120. 
Multi-brand point of sales are around 3’000.

REPLAY takes its name from the concept of “re-making”, “re-creating” and “re-elaborating”, which appealed to its founder Claudio Buziol when he saw the word come up on his TV screen during a football match. 
This iconic brand has developed and evolved along this theme since its debut, taking the best of the past and giving it a contemporary twist.

REPLAY is the Italian denim and smart casual-wear brand that brings all over the world its authentic and contemporary style.

Section iconCompany Overview

Headquarters
1 Viaduct Marcoai Mareno di Piave, Veneto 31010 Italy
Website
bit.ly
Stock Symbol
RPLA
NAICS Code
313 - Textile Mills
Founded
1981
Employees
501-1000

Section iconFunding & Financials

  • $50M$100M

    REPLAY's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    REPLAY's revenue is estimated to be in the range of $50M$100M

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