Insights

Global Presence REPLAY operates in all major continents with a strong European base and distribution in over 50 countries, indicating extensive market reach and potential for expanding retail or wholesale partnerships worldwide.

Brand Innovation The brand's emphasis on contemporary reinterpretations of classic denim through campaigns like 'Going Beyond the Stars' suggests opportunities to collaborate on innovative marketing initiatives or exclusive collections aimed at trend-conscious consumers.

Sustainable Initiatives With recent collaborations such as Syena with a renowned cancer center, REPLAY is positioning itself as a socially responsible brand, creating potential for partnerships in sustainability, wellness, and branded cause-related campaigns.

Digital Engagement Utilizing a modern tech stack including Hotjar, Cloudflare, and New Relic, REPLAY demonstrates a focus on digital innovation, opening doors for technology-driven collaborations or platforms that enhance customer experience and online sales.

Market Positioning With a sizable workforce and a revenue range of up to $250 million, REPLAY is well-positioned to scale its distribution channels and explore premium retail or licensing opportunities in emerging and established markets.

REPLAY Tech Stack

REPLAY uses 8 technology products and services including Hotjar, Fastly, Cloudflare, and more. Explore REPLAY's tech stack below.

  • Hotjar
    Analytics
  • Fastly
    Content Delivery Network
  • Cloudflare
    Content Management System
  • JSON-LD
    Javascript Frameworks
  • Alpine.js
    Javascript Frameworks
  • UPS
    Logistics
  • New Relic
    Real User Monitoring
  • HTTP/3
    Web & Portal Technology

REPLAY's Email Address Formats

REPLAY uses at least 1 format(s):
REPLAY Email FormatsExamplePercentage
First.Last@replayjeans.comJohn.Doe@replayjeans.com
87%
FirstLast@replayjeans.comJohnDoe@replayjeans.com
6%
Last.First@replayjeans.comDoe.John@replayjeans.com
4%
FLast@replayjeans.comJDoe@replayjeans.com
3%

Frequently Asked Questions

Where is REPLAY's headquarters located?

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REPLAY's main headquarters is located at Via Marcoai, 1, Asolo, Treviso 31010, IT. The company has employees across 6 continents, including EuropeAsiaNorth America.

What is REPLAY's stock symbol?

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REPLAY is a publicly traded company; the company's stock symbol is RPLA.

What is REPLAY's official website and social media links?

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REPLAY's official website is replayjeans.com and has social profiles on LinkedIn.

What is REPLAY's NAICS code?

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REPLAY's NAICS code is 313 - Textile Mills.

How many employees does REPLAY have currently?

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As of October 2025, REPLAY has approximately 1K employees across 6 continents, including EuropeAsiaNorth America. Key team members include Chief Executive Officer: S. S.Chief Designer And Brand Manager Assistant: T. D.Head Of Denim Product Development: G. S.. Explore REPLAY's employee directory with LeadIQ.

What industry does REPLAY belong to?

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REPLAY operates in the Textile Manufacturing industry.

What technology does REPLAY use?

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REPLAY's tech stack includes HotjarFastlyCloudflareJSON-LDAlpine.jsUPSNew RelicHTTP/3.

What is REPLAY's email format?

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REPLAY's email format typically follows the pattern of First.Last@replayjeans.com. Find more REPLAY email formats with LeadIQ.

When was REPLAY founded?

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REPLAY was founded in 1981.
REPLAY

REPLAY

Textile ManufacturingItaly1001-5000 Employees

Established in 1981, Fashion Box S.p.A. is now one of the leading international companies in the denim sector. The Italian Group which is based in Asolo (Treviso) creates, promotes and distributes men’s, women’s and children’s casual wear, accessories and footwear.

It trades under the brands REPLAY, REPLAY&SONS, WE ARE REPLAY.

The company’s mission has always been to excel in its innovative style, characteristic Italian design and superior quality of its products; the skill and expertise gained in the production of denim, in particular, is a special, unique asset to the Group.

The Group operates in all European markets, the Middle East, Asia, America and Africa with products sold in over 50 nations. 
The Replay single-brand stores are 120. 
Multi-brand point of sales are around 3’000.

REPLAY takes its name from the concept of “re-making”, “re-creating” and “re-elaborating”, which appealed to its founder Claudio Buziol when he saw the word come up on his TV screen during a football match. 
This iconic brand has developed and evolved along this theme since its debut, taking the best of the past and giving it a contemporary twist.

REPLAY is the Italian denim and smart casual-wear brand that brings all over the world its authentic and contemporary style.

Section iconCompany Overview

Headquarters
Via Marcoai, 1, Asolo, Treviso 31010, IT
Stock Symbol
RPLA
NAICS Code
313 - Textile Mills
Founded
1981
Employees
1001-5000

Section iconFunding & Financials

  • $100M$250M

    REPLAY's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    REPLAY's revenue is estimated to be in the range of $100M$250M

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